The Stanley Cup Final spot “Spelling” was directed by the acclaimed Samuel Bayer of Superprime Films.
Insights courtesy of the creative shop behind the project, Baby Bear’s Porridge: Bobby Orr. Brett and Bobby Hull. Wayne Gretzky. As these and 19 more legendary Stanley Cup champions come together and spell their names for viewers, the magnificence of having one’s name engraved on The Stanley Cup – the most revered trophy in professional sports – becomes abundantly clear. Different eras, different teams… all united by this singular accomplishment.
Editor Steve Bell of Cutters Studios New York also shared these comments on his latest collaboration with the NHL and Baby Bear’s Porridge. “It was a thrill to work with original footage of all those legends I’d watched in decades of highlight reels. This is the first time this many hockey superstars have ever been brought together for a shoot. That made this whole project pretty special for all of us, and it felt like even the players were enjoying it.”