“So Advanced” reveals how life’s joys can lead to unexpected messes, and the lab tested and life tested paint that handle it. Director Chad Ostrom’s new spot for The Home Depot and Glidden via The Richards Group highlights the beauty in everyday moments and the comfort in making a house a home – one that is colorful in all ways, and better for it. As Ostrom’s first production with Lucky 21, EP/Partner John Gilliland notes, “Chad's experience working intimately with brands made this production seamless. We are thrilled with the vision he brought to the project.”
SPW Credits
Agency: The Richards Group
Creative Director: Gary Gibson
Copywriter: Dave Longfield
Art Director: Chris Larberg
Producer: Andy Younker
Production: Lucky 21
Director: Chad Ostrom
DP: Jay Silver
EP/Partner: John Gilliland
Head of Production: Teresa Cameron
Producer: Nancy Williams
Post: Lucky Post
EP: Jessica Berry
Producer: Kendall Kendall
Editor: Logan Hefflefinger
Audio: Scottie Richardson
Online: Tim Nagle
Color: Filmworkers
Colorist: Matt McClain
ScreenWork Categories:Commercial
Discipline:Directing
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
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