In “The Talk,” Scott for Scotts gets serious with a man about lawn care, sharing graphic depictions of lawn disease, followed by a revelation of Scotts Turf Builder Healthy Plus Lawn Food, which prevents 27 diseases while feeding your grass. Treading the turf of double entendres with the lawn doctor and his patients are agency MullenLowe, which created the campaign, production company Smuggler and director Benji Weinstein, editorial company Union NY and editor Justin Quagliata, aka “Q”.
Credits
Spots Title(s): The Talk :30
First Air Date: 4/29/24
Agency/Location: MullenLowe U.S.
ECD: Tim Vaccarino,
SVP, Creative Director - Art: Zach Menna, SVP, Creative Director - Copy: Rich Singer, Associate CD - Art: Ian Todd, Copywriter: Annie Turner, Art Director: Maria Ossa, SVP, Production: Brian Smith, Agency Producer: Evelyn Ng
Production Company/Location: Smuggler
Director: Benji Weinstein, EP(s): Drew Santarsiero, Producer: Jason Manz
Editorial Company/Location: Union Editorial NY
Editor: Justin Quagliata, Assistant Editor: Colin Davis, Managing Director: Caryn Maclean, Editorial EP: Melissa Lubin, HOP: Lily Hartmann
Telecine Company/Location: Co3
Colorist: Tim Masick, Sr. Producer: Gwen Frey
Post/Effects Company/Location: Union Editorial NY
Flame Artist(s): Scott Bravo & Jason Ortenberg, Flame Assist: Vanessa Rodriguez
Audio Company/Location: Heard City NY
Mixer: Phil Loeb
Shoot Location: Los Angeles, CA
ScreenWork Categories:Commercial
Discipline:Film Editing
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