The work uses before-and-after scenarios to depict how the life of a creative person improves dramatically once they win a coveted One Show Pencil.
SPW Credits
Video by Zulu Alpha Kilo, Toronto.
ScreenWork Categories:Competition
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
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