When they hear the call of the Barbeerian, domesticated Wild Rainiers ditch their urban trappings and return to the wild.
SPW Credits
Pabst Brewing Company
VP Marketing: Nick Reely Brand Manager, West: Michelle Barley, Associate Brand Manager (Rainier Beer): Sean McKillop
DNA
Executive Creative Director: Steve Williams, Creative Director: Allyson Paisley, Sr. Art Director: Evan Haynes, Sr. Copywriter: Kai Neddersen, President & Chief Growth Officer: Chris Witherspoon, Business Practice Lead: Jeremy Hoders, Chief Strategy Officer: Christine Wise, Brand Strategy Director: Lauren Sooudi, Director of Integrated Content: Gabe Hajiani, Senior Producer: Maddy Giordano, Senior Project Manager: Maggie Boler, Gif Animation: Nicolas Gomiero, Studio Manager: Mike Quirk, Studio Designer: Gina Mills,
Production:
Animation: Augenblick Studios, Aaron Augenblick & Devin Clark
Music & Sound Design: Pico Sound, Ellis Hawes, Lucas Field, & Emeen Zarookian, Sound Design & Mix: Hearby, John Buroker
ScreenWork Categories:Commercial
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
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