11 Dollar Bill teamed with R/GA and Swedish production company Hobby Film on a new campaign for RaceTrac featuring the โcoolestโ icon in professional sports. The funny online, social and broadcast spots introduce Freeze Blast, a new drink from the convenience store, named after its speedy character, The Freeze. 11 Dollar Bill provided editorial, visual effects and color grading.
SPW Credits
CLIENT: RaceTrac
AGENCY: ย R/GA, Austin
PRODUCTION: Hobby Film, Stockholm. Magnus Renfors, Director.
Editorial/Post: 11 Dollar Bill. Christian Robins, Creative Director/Editor/VFX/Sound Design; Clark Jackson, Colorist; Dave Merhman, VFX.
ScreenWork Categories:Commercial
Discipline:Visual Effects
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
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