The Mission has finished a new campaign for Puma Run, featuring Usain Bolt. In the :60, the camera tracks to find him on an moody stretch of seaside road in his native Kingston. As he transitions from walk, to jog, to blazing-fast run, something unexpected begins to happen when his pace hits its peak: with each of his foot strikes, the tread of his shoe starts to ignite the gravel beneath it in flinty bursts of spark and gas. Collaborating with JWT creatives (Twist/Warzin) and director Omri Cohen (Anonymous Content), The Mission's Creative Director, Rob Trent, was able to oversee the project from beginning to end.
SPW Credits
AGENCY: JWT
Chief Creative Officer: Matt Eastwood
Executive Creatvie Director: Jon Zast
Executive Creative Director: Andy Carrigan
Creative Director: Taylor Twist
Creative Director: Mike Warzin
Head Of Production: Lisa Setten
Senior Producer: Kim Edwards
Music Producer: Paul Greco
PRODUCTION COMPANY: Anonymous Content
Director: Omri Cohen
Managing Director: Eric Stern
EDITORIAL : Rock Paper Scissors NY
Editor: Dan DeWinter
Executive Producer: Eve Kornblum
VFX COMPANY: The Mission
Creative Director: Rob Trent
Managing Director: Michael Pardee
VFX Producer: Ryan Meredith
Animation Director: Piotr Karwas
VFX Coordinator: Kristina Thoegersen
END TAG: Haymaker VFX
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
MySHOOT Profiles
Add A Comment