In a new ad for Pedialyte and Norton Agency, Chicago, STORY director Blair Hayes tells the story of a little girl named Mia who is inspired by an everyday hero into an act of kindness.
Agency: Norton Agency, Chicago.
Shawn Farrell, Vice President/Group Creative Director; Kirsten Chiopelas, Vice President/Group Account Director; Anthony Salgado, Vice President/Creative Services; Amy Wybo, Creative Director; AnnMarie Banasik, Senior Account Executive; Natalie Russell, Copywriter.
Production: STORY.
Blair Hayes, Director; Cliff Grant, Executive Producer; Mark Androw; Executive Producer.
Music: John Corlis, composer.
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More