CoMPANY Films Director Paul Fox helps OnStar highlight their new Guardian smartphone app in a new four spot campaign for agency Campbell Ewald – Detroit. OnStar Guardian is an offshoot of the popular subscription-based OnStar safety and navigation system installed in numerous General Motors (GM) vehicles.
SPW Credits
Client: OnStar
Laura Thornton Head of Marketing, General Motors Digital Business Team
Rachel Mattey, Marketing Manager OnStar Global Marketing
Ian Sherman, Acquisition and Brand Marketing
Sara Dixon, Marketing Lead
Casey Campbell, Assistant Marketing Manager, OnStar Global Marketing
Agency: Campbell Ewald – Detroit.
Clarence Bradley and Slimo Bonomi, Chief Creative Officers
Jim Millis, Group Creative Director
Jessica Bush and Megan Anton, Creative Directors
Steve Leslie, Executive Producer
Production: CoMPANY Films, Beverly Hills, Ca
Paul Fox, Director
Richard Goldstein and Ron Cicero, Executive Producers
Christien Tuttle, Head of Production
Rebecca Brown, Producer
Editorial: Woodward Originals, Detroit
Adrianna Merlucci, Editor
Eric McCasline, Executive Producer
Carly Atto, Post Producer
ScreenWork Categories:Commercial
Discipline:Directing
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