The Outshine snacks brand is launching a new campaign called “A Million Ways to Outshine,” with a high-energy track from KBV Records’ artist Romans Are Alive. The band’s song “Green Light Burn Bright” was licensed via KBV for the campaign, which breaks in early May, created by agency J. Walter Thompson, New York. Project: “A Million Ways to Outshine”” (:30) Airdate: May 1, 2014
Client: Nestle/: Outshine Fruit Snacks
Agency: J. Walter Thompson, New York
Creative Director: Chad Baker, Art Director: Lindsey Montague, Copywriter: Chelsea Dubois, Producer: Gillian Blain, Director of Music & Radio: Paul Greco
Production Company: HSI/ The Sweet Shop, New York
Director: Margret & Joy/ Mark & Louis, Executive Producer: Maddie Carlton/ Laura Thoel,
Music: KBV Records, New York
Artist: Romans Are Alive, Licensed Track: "Green Light Burn Bright” (Outshine Mix), Executive Music Producer: Tony Verderosa
Editorial: Cosmo Street, New York
Audio Post: Sound Lounge, New York
Engineer: Rob Difondi
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More