Two of the world’s best free-ride mountain bikers flip for the Mitsubishi Outlander Sport in an exhilarating new television and online campaign directed by Eric Crosland of Sherpas Cinema and Accomplice Media for Los Angeles agency 180LA. Crosland captured spectacular shots of champion riders Cam McCaul and Cam Zink performing stunts in rugged back country outside Virgin, Utah. The results include a 30-second national television spot, Get There, and an online content series that includes a white-knuckle ride along and behind-the-scenes material.
SPW Credits
Client: Mitsubishi Motors North America, Inc.
Title: Get There
Title: Get There
Agency: 180LA. William Gelner, managing partner/CCO, Carl Corbitt and Anja Duering, creative directors; Joe Beutel, copywriter; Rob McQueen, art director; Natasha Wellesley, head of production; Dave Stephenson, senior producer; Nili Zakok, integrated producer; Suzy Sammons, account director; Tamara Brown and Alexandra Pickett, account managers; Loretta Zollicoffer, business affairs director.
Production: Accomplice Media. Eric Crosland, director; Jeff Snyder, executive producer.
Editorial: Cut + Run. Steve Gandolfi, editor; Carr Schilling, executive producer; Amburr Farls, senior producer.
Music: Blonde Acid Cult
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
MySHOOT Profiles
Add A Comment