Kamp Grizzly teamed up with Saatchi & Saatchi New York to create a fun-filled spot that everyone can relate to. A group of friends help their buddy out on the proverbial move. Boxes and furniture are hefted into a moving truck, sweat is wiped from foreheads, and those awkward, larger pieces are deftly maneuvered in place. To thank his friends for their help, our mover isn’t just going to give them any old beer, but rather the Texas twelve-pack of Miller Lite – featuring twelve, sixteen-ounce cans – to quench their thirst. A big job deserves a big beer.
SPW CreditsAgency, Saatchi & Saatchi NY; Chief Creative Officer, Conway Williamson; Executive Creative Director, Keith Scott; Executive Creative Director, Paul Johnson; Copywriter, Lincoln Boehm; Art Director, David Hong; Executive Producer, Diane Burton; Director, Kamp Grizzly; Production Company, Wild Plum; Executive Producer, Shelby Sexton; Executive Producer, Sandy Haddad; Producer, Ted Robbins; DP, Greg P. Schmitt; Production Designer, Megan Fenton; Kamp Grizzly is represented for commercial production by Wild Plum of Venice, CA.
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