One of several new spots for method men bodycare, “Pit Smellers” features commuters who are inexplicably drawn to the underarms of one man in particular. SF production and post shop The Cabinet worked directly with method’s in-house creative studio on the ads. Doug Cox directed, Stu Barnes edited, and David Verhoef executive produced.
SPW Credits
Client: Method Products / method men
Spot Title: “Pit Smellers” :30
First Air Date: March 5, 2020
Agency: method in-house creative studio
Katrina Firenze, Jennifer Bhalla, Nathanael Nelson, Erica Garvey, David Fullarton, Lindsay Corso
Production Company: The Cabinet
Director: Doug Cox, Executive Producer: David Verhoef, Editor: Stu Barnes, Producer: Marta Navarrete, Conform: Ivan Miller
Music: Extreme Music
Sound Engineer: Joaby Deal
Vocals: Doug Cox, Joaby Deal, Megan Maurer, Elisa Gonzales
Color: ArsenalSF
Colorist: Derek Hansen
ScreenWork Categories:Commercial
Discipline:Directing
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