Cramer-Krasselt’s idea is simple and elegant. An idea that literally fits in the palm of your hand. Using a blend of live action and CG we helped tell the stories of how Landmark Credit Union helps customers to accomplish their goals.
Client: Landmark Credit Union SVP, Marketing: Jina Amara, President & CEO: Jay Magulski, Chief Experience Officer: Brian Melter, Director, Marketing Operations: Jamie Kober Advertising Agency: Cramer-Krasselt SVP, Executive Creative Director: Todd Stone, SVP Group Creative Director / Art Director: Jim Root, Associate Creative Director / Writer: Sandy DerHovsepian, Executive Producer: Brian Cooper, Senior Producer: Craig Clark, Account Supervisor: Taylor Kaine Production Company: Sarofsky Executive Creative Director: Erin Sarofsky, Managing Director/Executive Producer: Steven Anderson, Creative Director: Stefan Draht, Head of Production/Producer: Joel Signer, Producer: Andrew Rosenstein, Line Producer: Patrick Fischer, Director of Photography: Brian Schilling, Finishing and VFX Supervisor: Cory Davis, Senior Editor: Tom Pastorelle, Junior Editor: Jesus Diaz, Assistant Editor: Henry Smaltig, Technical Director: Tanner Wickware, Animation Lead/Animator/Designer/Compositor: Jon Gallo, Animator/Designer/Compositors: Anthony Palermo, Travis Hawthorn Modeler/Designer: Danesh Taraporevala, Animator/Compositors: Craig Minchinton, Sean Skube Storyboards: Brian Vincent Rhodes, Designers: Jake Thomas, Andrea Braga Color Company: Nolo Digital Film Colorists: Mike Matusek, Elliot Rudmann
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More