In this 30-second spot for McDonald's Indonesia's exclusive, limited period, Taste Of Japan menu, an Indonesian couple ordering from the menu using the McDelivery app is coached on the perfect pronunciation of the food names by iconic Japanese characters. The spot was directed remotely with a crew based in Bangkok.
Brand – McDonald’s Indonesia
Product – Taste of Japan menu
Title: “Say it like Perfectly”
Client: McDonald’s Indonesia
Director of Marcomm, CBI & Digital: Michael Hartono
Associate Director of Marketing: Caroline Kurniadjaja
Manager of Marketing: Rio Hastowo
Advertising Agency: Leo Burnett Indonesia
CEO: Sony Nichani
ECD: Ravi Shanker
ACD: Dafi Alfadila
Sr. AD: Agung Wimadhiputra
Copywriter: Amytha Dewi
Client Service Director: Anne Aryanti
Account Manager: Bayu Fachran
CSO: Shailesh Iyer
Planning Manager: Sakshi Sharma
Agency Producer: Budiarto Lambot
PM: Widya Kusumawati, Maria Sinaga
Production House: Triton Thailand & Prodigious Bangkok
Executive Producer: Thacksakorn Pradubpongsa (Pump)
Director: Kiran Koshy
DOP: Rapatchanun Cochaputsup (Sam)
Producer: Chalongrat Inchan (Ize)
Post Production: Prodigious Bangkok
GM: Lolita Ham
Editor: Dave Singh
Online: Itsara Unnawasakul (Vey)
Music/Sound/Mix: TwoAm Music Global, KL
Sumo VO: Andy Coulston
NIgel & Co.
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