GOLD is the epic tale of one man’s pursuit of the American dream, to discover gold. Starring Oscar® winner Matthew McConaughey as Kenny Wells, a prospector desperate for a lucky break, he teams up with a similarly eager geologist and sets off on an amazing journey to find gold in the uncharted jungle of Indonesia. Getting the gold was hard, but keeping it would be even harder, sparking an adventure through the most powerful boardrooms of Wall Street. The film is inspired by a true story.
Directed by Oscar® winner Stephen Gaghan (TRAFFIC, SYRIANA), the film stars Oscar winner Matthew McConaughey (INTERSTELLAR, DALLAS BUYERS CLUB, THE WOLF OF WALL STREET) and Golden Globe® nominees Edgar Ramirez (HANDS OF STONE, THE GIRL ON THE TRAIN) and Bryce Dallas Howard (JURASSIC WORLD, PETE’S DRAGON). The film is written by Patrick Massett & John Zinman and financed by Black Bear Pictures. Black Bear’s Teddy Schwarzman and HWY 61’s Michael Nozik served as producers alongside Massett, Zinman, and McConaughey. HWY 61 partner Paul Haggis, Richard Middleton and Black Bear’s Ben Stillman are executive producers.
SPW Credits
DIRECTED BY Stephen Gaghan WRITTEN BY Patrick Massett & John Zinman MUSIC BY Daniel Pemberton CINEMATOGRAPHY BY Robert Elswit FILM EDITING BY Douglas Crise VISUAL EFFECTS EDI Effetti Digitali Italiani CASTING BY Jo Edna Boldin, Avy Kaufman PRODUCTION DESIGN BY Maria Djurkovic ART DIRECTION BY Lek Chaiyan Chunsuttiwat, Peter Rogness SET DECORATION BY Carla Curry, Sophie Phillips COSTUME DESIGN BY by Danny Glicker
STARRING Matthew McConaughey, Edgar Ramirez, Bryce Dallas Howard, Toby Kebbell, Corey Stoll, Stacy Keach
PRODUCED BY Paul Haggis, executive producer; Chris Lowenstein, co-producer; Richard Middleton, executive producer; Michael Nozik, producer; Teddy Schwarzman, producer; Ethan Smith, line producer; Ben Stillman, executive producer
Production Companies: Black Bear Pictures, Hwy61, Living Films
Commercial production company Explore and director Jeremy Pinckert went to a familiar well to pull inspiration for their latest production for Go RVing. "Hotel Hassle" was initially conceived as an audio-only campaign, but Go RVing's SVP/CMO Karen Redfern asked Explore to adapt the script into a new, live-action commercial. The adaptation from audio ads to digital commercial spots involved adding re-written lines and a few iconic scenes from Pinckert’s ideas that provided anchor moments for the ads. In particular, 'Hotel Hassle' features a room key that just won’t open the door. The visual he added (a round sensor on the door where the key unlocks) not only modernized the ad into the age of tap, but also gave the spot a technology vs. human undertone, invoking the AI-character Hal from Stanley Kubrick’s '2001 A Space Odyssey.'
Explore and Pinckert also added a visual hook to the ending of the spot that leaned on his own experiences traveling with his family. He found his hands were always full, clutching a few bags, random loose objects, his phone, and of course, his coffee. In the commercial, there is a moment where all of the frustrations are just too much for the protagonist and he almost curses in front of the family. What if the director added an action where the protagonist accidentally spills their coffee and the camera freezes precisely at this moment?
"Hotel Hassle", part of Go RVing's larger Don't Go There! campaign, is currently being broadcast nationwide via strategic digital channels.
