To promote Ghost ScreamTM Hot Sauce, director and Emmy® Award winning producer Robert J. Sexton created an unprecedented 360° VR (virtual reality) commercial that is calculated to set tongues ablaze.
Executive Producer/Director: Robert J. Sexton
DP: Kara Stephens
Assoc. Producer: Aaron Teebor
Assoc. Producer: Darrin Stephens
Makeup Artist: Suzi Hale
Asst. Makeup: Rocky Calderon
Production Designer: O.B. Ferrous
Wardrobe: Aurora Culver
VFX Artist: Yoshio Kohashi
Graphics: Deandra Sisson
Gaffer: Logan Wade
Sound Recordist: Matthew Lucceshi
Colorist: Christopher Pearson
Creative Copy Consultant: Steve Dandois
VR Technical Advisor: Mark “raz” Walden
VR Camera: OMNI
Tetra Mic from Core Sound from Audio Rents: Bob Burton, Traci Bradford, Kristen Weiss
Software: FxFactory, Dashwood Cinema Solutions, Mettle Skybox, Kolor, DaVinci, Apple FCPX, Adobe Premiere, Adobe After Effects.
Mantis by Motion Impossible
Radiant Images
Special Thanks to Matt Sisson at www.ghostscream.com , Ryan Friedlinghaus at West Coast Customs, K.O.C. Productions, David Wong, Jonathan Thorn and Ed Nelson at GoPro, Ryan Scott Warren at Imagination Factory, Scott Pourroy.
The Undeniable Voice of Art
Creative Growth, the first organization dedicated to supporting artists with developmental disabilities, has teamed up with creative marketing company, John McNeil Studio to unveil its new brand. Representing 50 years of elevating the work of artists with disabilities within the arts community, Creative Growth’s new brand campaign includes a new identity and logo, new positioning, brand film and a redefined strategy centering on the ‘undeniable voice of art.’ Creative Growth’s evolved brand is at the forefront of a shift towards art that stands for the inherent reveal — the power of artistic expression to bring understanding and connection to us all. The brand’s new expression includes unobtrusive color and design choices that purposely don’t compete with the voice of the artist and instead, serve as a container for the art to have a voice of its own. Executive Creative Director, Gerald Lewis of John McNeil Studio explains “We needed to create a powerful, distinctive voice for the brand. But, it couldn’t compete with the voice of the artists because in the end, the art has to speak. It had to be simple, honest and genuine, in line with the mission of Creative Growth. Artists will spend 30 years making work, honing their craft and following their voice inside this space. We wanted to celebrate that. So, while the mark, the brand, is simple and honest, it’s also expansive and energetic.” Kicking off the new brand campaign is a short film capturing the voice of artist William Scott as he walks through downtown Oakland and enters... Read More