Tapping into the kid inside every adult, Calabash Animation, the award-winning animation studio led by Creative Director Wayne Brejcha and Executive Producer Sean Henry, worked its animated magic on a new ad targeting adults for General Mills’ Lucky Charms cereal. Created by agency Saatchi & Saatchi, New York, “Transportasty” features a busy office worker whisked away to an enchanted forest by just one bite for a chance encounter with Lucky the Leprechaun.
SPW Credits
Agency: Saatchi & Saatchi, New York; Creative Director: Manny Galan & Pat Giles; Art Director: Justin Roth; Copywriter: Adam Kline; Producer: John Catapano. Animation: Calabash Animation, Chicago, IL; Animation Director: Wayne Brejcha; Animation Producer: Sean Henry. Production: CO2 Films, Santa Monica, CA; Director: Rogelio Sikander; Producer: Toni-Ann Parker; Executive Producer: Dora Medrano. Editorial/Post: Northern Lights Post, New York; Editor: Michael Novello. Music: Stimmung, New York; Composer: Robert Miller.
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
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