The charlieuniformtango FX/CG team did the character animation integrated into live action to create one :30 and two :15’s for The Richards Group client Gas South. The campaign’s fun spots bring “Mr. Meter” to life to introduce Gas South’s simple, no deposit, OnePrice plan™ with the tag line “The Difference is Good™.”
SPW Credits
Client: Gas South
Agency: The Richards Group
Meredith Machial – Executive Producer
Michael Wagner – Senior Producer
Editor – Dean Pelton
Edit Assist – Matt Pittman
Audio Engineer – Jake Kluge
Color – Filmworkers – Matt McClain
Online/VFX – Allen Robbins
3D – Connor Adams/Julia Bacak
CD/Writer: Mike Bales
CD/Art Director: Shane Altman
Art Director: Gaelle Gachelin
Broadcast Producer: Bridget Fontenot
Brand Management/Principal: Trent Walters
Brand Management: Amy Rodgers
Business Manager: Sara Sax
Director – Jeremy Bartel
Animators: Ricardo Orellana/Glen Victor/W. Scott Simmons/Nick Johnnides
ScreenWork Categories:Commercial
Discipline:Visual Effects
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
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