2C Creative was asked to develop a promo concept that worked in concert with FXX’s Hall of Fame approach for the final season of “The League.” The goal was to capture the essence of each of the show’s unique characters, so the spot would appeal to both new viewers and long-time fans. 2C scripted moments from the characters’ Hall of Fame speeches that would play hilariously together, as if each subsequent character was completing the previous one’s thought when the camera picked it up mid-stream. The result was a fun, ensemble spot that complemented the network’s other launch creative, and got the viewers excited for the series’ final season.
SPW Credits
FX Networks
FXX On-Air Promotions
FX Production
2C
Chief Creative Officer – Chris Sloan
Writer/Producer – Jim McNulty
Editor – Jeff Morelli
Audio Mix – Cesar Haliwa
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More
MySHOOT Profiles
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