The complicated world of Washington politics is transformed into a graceful system of curved glass in The Brand Gallery’s elegant main title and in-show graphics package for Sinclair Broadcast Group’s new Sunday investigative news show, “Full Measure with Sharyl Attkisson.” The design scheme employs red, white and blue tinted translucent arcs, superimposed over a stylized image of the U.S. Capitol as a means of communicating the new show’s focus on “accountability in the public and private sectors,” and to tie it in with the broader Sinclair brand and reinforce its commitment to investigative reporting.
SPW CreditsDesign and production: The Brand Gallery
Iain Greenway, Executive Creative Director; Phil McIntyre, Chief Executive Officer; Alison Burke, Producer.
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