11 Dollar Bill helped to draw attention to a mysterious phenomenon sweeping the Rocky Mountain State in a new campaign for the Colorado Lottery. The studio provided editorial and post-production finishing services for the spots, conceived by Denver agency Cactus and directed by Ryan Ebner of ArtClass, in which office workers are in a panic over “Fomoomoolah.” The solution to the problem, short for “Fear of Missing Out on Moolah,” turns out to be the Colorado Lottery’s Jackpot Scratchers game and its $60 million dollars in prizes.
SPW Credits
Client: Colorado Lottery
Agency: Cactus, Denver | Shea Tullos, Creative Director; Brooke Woodruff, Head of Production.
Production: ArtClass | Ryan Ebner, Director.
Editorial/Post: 11 Dollar Bill | Wayde Samuel, Editor; Clark Jackson, Colorist; Lisa Effress, Executive Producer.
ScreenWork Categories:Commercial
Discipline:Film Editing
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More
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