The 2020 Brand Film Flexon / Marchon Eyewear begins with NASA’s search for a material resilient enough to survive the unknown. What unfolds is a bold brand narrative recalling the thirty-year history of Flexon, a leader in flexible titanium eyewear. Working direct-to-client to show consumers the agility and durability of the product, Matt Morgan of Yacht Club directed the animation and edited the spot, with visual effects by the company’s Zach Law, and live action footage courtesy of Michael Schrom.
Client: Flexon
Client: Marchon Eyewear
Supervisor: Tara Batson, Assistant Brand Manager: Katie Kefalas, Sr Art Director: Marianna Jennings, Sr. Creative Manager: Tony Doddo
Animation / Editorial Company/Location: Yacht Club
Director: Matt Morgan, EP: Joe DePasquale, Editor: Matt Morgan, Lead 3D Animator: Zach Law, 3D Simulations Artist: Nate Rodriguez-Vera
Live Action Footage Courtesy of: Schrom / NY
Director: Michael Schrom, EP: Carl Sturges, Head of Production: Andrew Greenberg
Colorist: Oliver Eid
Post/Effects Company/Location: Yacht Club
VFX Artist(s): Zach Law
Sound Designer/Mixer: Bobb Barito
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More