You killed his son. Now Oryx, The Taken King, wants revenge. Gather your Fireteam and take on the greatest threat this universe has seen with Destiny: The Taken King on 9/15.
Activision, Bungie, 72andSunny, Digital Domain, RESET and Hollywood director Joseph Kosinski partner once again to create the Blockbuster-worthy live-action trailer to launch Destiny: The Taken King, the first major expansion to the Destiny universe. The action-packed “Evil’s Most Wanted” promo makes its broadcast debut on September 10during the NFL season opener between the New England Patriots and Pittsburgh Steelers.
SPW Credits
Spot title: Destiny “Evil’s Most Wanted”
Product: Bungie/Activision “Destiny” Air Dates:9/10/15
Game Developer: Bungie Studios
Matt Kelly Senior Technical Animator, Bill O’Brien Cinematic Designer/Animator
Game Publisher: Activision Publishing, Inc.
Eric Hirshberg Chief Executive Officer, Tim Ellis Chief Marketing Officer, Todd Harvey Senior VP of Consumer Marketing, Matt Small VP of Consumer Marketing, Alonso Velasco Senior Manager of Consumer Marketing, Pam Piscitello Consumer Marketing
Agency: 72andSunny
John Boiler Chief Executive Officer, Glenn Cole Chief Creative Officer, Matt Jarvis Chief Strategy Officer, Frank Hahn Executive Creative Director, Tim Wolfe Creative Director, Peter Vattanatham Creative Director, Evan Brown Lead Writer, Jack Lagomarsino Writer, Ryan Dols Designer, Dan Ruth Executive Film Producer, Dave Stephenson Senior Film Producer, Mike Parseghian Group Brand Director, Nate Shamban Brand Director, Travis Cross Brand Manager, Hector Romero Brand Coordinator, Alex Lebosq Business Affairs Director, Kelly Ventrelli Business Affairs Manager, Ashley Pesses Business Affairs Coordinator,
Production Company: Reset Content
Joseph Kosinski Director, Dave Morrison Managing Director, Jeff McDougall Executive Producer, Jennifer Ingalls Bidding Producer, Amanda Clune Head of Production, Julien Lemaitre Producer, Mark Berger Production Supervisor, Claudio Miranda Director of Photography' Chris Jones Production Designer
Visual Effects and Color Grading by: Digital Domain
Eric Barba Chief Creative Officer/ Senior VFX Supervisor, Dan Akers VFX Supervisor, Tiffani Manabat VP & Executive Producer, Carla Attanasio Senior Producer' Charles Bolwell Digital Production Manager, Lee Carlton CG Supervisor, Vinh Nguyen Compositing Supervisor, Scott Meadows Pre-Visualization Supervisor, Jon Green Environments/Matte Paint Lead, Daisuke Nagae CG Lead, Roy Sato Animation Lead, Som Shankar Data Integration Lead, Eddie Smith FX Lead, Nathalie Gonthier Roto/Paint Lead, Kym Olsen Look-Dev Compositor, Jason Selfe Compositor, John Sasaki Compositor, Joe Salazar Compositor, Nitant Karnik Compositor, Aruna Inversin Compositor, Joe Silva Compositor, Dave Takayama Compositor, Thomas Bruno Pre-Visualization, Ari Teger Animation, Ruel Smith Animation, Eric Ebling FX, Kent Lidke FX, Bernard Ceguerra Digital Artist, Asuka Tohda-Kinney Digital Artist, Brian Creasey Digital Artist, Kris Kelly Digital Artist, Shuichi Suzuki Digital Artist, Lina Hum Digital Artist, Sarah Cosmi Digital Artist, Ricardo Bonisoli Digital Artist, Tsai-Tzu Cheng Digital Artist, Rick Fronek Character/Cloth FX Artist, Walt Hyneman Rigging, Zach Mandt Environments/Matte Painter, Holly Horter Roto/Paint, Melissa Huerta Roto/Paint, David Wilson Roto/Paint, Dawn Gates-Wells Roto/Paint, Edgar Diaz Roto/Paint, Jon Aghassian Data Integration, Jim Moorhead Data Integration, John Giffoni Data Integration, Ian Doss On-Set/Data Integration, Nick Lloyd Concept Artist/Modeler, Cody Williams Art Director/AFX, Andy Davis Flame Artist
Editorial: Work Post
Marlo Baird Executive Producer, Jono Griffith Editor
Creative Growth, the first organization dedicated to supporting artists with developmental disabilities, has teamed up with creative marketing company, John McNeil Studio to unveil its new brand. Representing 50 years of elevating the work of artists with disabilities within the arts community, Creative Growth’s new brand campaign includes a new identity and logo, new positioning, brand film and a redefined strategy centering on the ‘undeniable voice of art.’
Creative Growth’s evolved brand is at the forefront of a shift towards art that stands for the inherent reveal — the power of artistic expression to bring understanding and connection to us all. The brand’s new expression includes unobtrusive color and design choices that purposely don’t compete with the voice of the artist and instead, serve as a container for the art to have a voice of its own.
Executive Creative Director, Gerald Lewis of John McNeil Studio explains “We needed to create a powerful, distinctive voice for the brand. But, it couldn’t compete with the voice of the artists because in the end, the art has to speak. It had to be simple, honest and genuine, in line with the mission of Creative Growth. Artists will spend 30 years making work, honing their craft and following their voice inside this space. We wanted to celebrate that. So, while the mark, the brand, is simple and honest, it’s also expansive and energetic.”
Kicking off the new brand campaign is a short film capturing the voice of artist William Scott as he walks through downtown Oakland and enters... Read More
