STORY director Laurie Rubin captures the holiday spirit through place settings in a beautifully crafted pair of ads for Crate & Barrel and New York agency Huge. Each 15-second spot presents a sequence of tabletops lavishly adorned with holiday plates, silverware, cups and accessories, with each tableau meticulously arranged to suggest the tastes and personalities of different people. Themed “Holiday Table” and “Holiday Party,” respectively, the spots are set to indie singer Stacey Marcus’ upbeat version of The Most Wonderful Time of the Year.
Client: Crate & Barrel.
Phyllis Aragaki, VP/Creative; Suzy Cirulis, VP/Marketing; Lis Foley, Director/Marketing; Jeanette Mitchell, Senior Marketing Manager; John Johanson, Director of Merchandizing for Direct Marketing; Karen Gaebe, Creative Director; Sonna Spiegel, Creative Director; Dana Littlefield, Senior Producer/Crate & Barrel Marketing Studio; Karhryn Norris, Producer/Crate & Barrel Marketing Studio.
Agency: Huge.
Holly Mason, VP/Client Services; Mary Lee, Engagement Director; Dorothy Austin Art Director; Julian Tippins Copywriter; Steven Garcia, Integrated Project Manager; Chris Detoy, Senior Producer.
Production: STORY.
Laurie Rubin, Director; Mark Androw and Cliff Grant, Executive Producers; Mary Langenfeld, Head of Production; Melody Hinkley, Proudcer.
Dutch Boy Paints’ “Works Hard For You”
Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled โWorks Hard For Youโ, led by Chicago-based director Jeremy Pinckert, was cast and ๏ฌlmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the ๏ฌfteen-state region where Menardsโย stores are located. Read More