A film trailer is designed to intrigue, to reveal enough information that the audience is compelled to find out the whole story. This is especially true of the trailer cut by partner/editor Jay Friedkin of Union Editorial for Cracked Up, the new documentary feature from director Michelle Esrick (Mark Juergens and Adam Yaffe edited the film). The doc sets out to solve a mystery of sorts and to understand the impact childhood trauma can have over a lifetime; its subject is award-winning actor, comedian, master impressionist and Saturday Night Live star, Darrell Hammond. In addition to Friedkin, Union staffers who worked on Cracked Up were mixer Milos Zivkovic and online editor Carolyn Woods.
Official Site: https://www.crackedupmovie.com/
On Twitter: crackedupmovie
On Facebook: https://www.facebook.com/crackedupmovie
Running Time: 97
Language: English
Country: USA
Year: 2018
Production Company: Healing From Trauma Film Production
Director: Michelle Esrick
Post Production: Union
Editor: Jay Friedkin
Mixer: Milos Zivkovic
Online: Carolyn Woods
Boma | Camp Sugar Brand Identity
Rebel Wilson's Directorial debut “The Deb” premiered as the closing night film at this year’s Toronto International Film Festival (TIFF). Adding a touch of creative flair to the film’s debut, the team at Boma helped in crafting the brand identity for Wilson’s production company, Camp Sugar.
“Rebel and her team approached us with this adorable character design and a simple question: ‘Can we make this happen in time for Toronto?’” shares Jason Cohon. “As huge fans of animation, and with such a fantastic concept from Josh and Meredith on Rebel’s team, it was an easy ‘yes!’”
The :05 identity opens in a serene forest scene featuring a hand-carved wooden sign reading “Camp Sugar.” As the camera reveals two hands gently holding the sign, a little girl playfully peeks from behind, inviting the audience into the world of Camp Sugar. Boma was tasked with designing and animating the 3D environment and character, delivering a fully rendered introduction that will serve as a long-lasting signature for Rebel Wilson’s films for years to come.
“We had so much fun making this and hope to be able to do many more unique versions for all of Camp Sugar’s films.”
Based in Los Angeles, Boma was created to fill a need for quicker turnarounds and tighter budgets while maintaining quality at the highest creative level. With a fully remote pipeline, global partnership across three continents and a team of senior creative talent, Boma is equipped to scale projects rapidly, regardless of budget or timeline constraints.
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