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    Covered California’s “I’m In/Tengo Un Plan”

    By Priya PRUpdated:No Comments3967 Views

    Creative multicultural production company The Cortez Brothers, in partnership with agencies Weber Shandwick and Axis, has produced a new  campaign to promote California's enrollment in the Affordable Care Act. Titled “I’m In/Tengo Un Plan,” the bilingual campaign (English/Spanish) consists of 12 on-air spots (6 x English spots / 6 x Spanish spots)  – the first of which debuted during the Oscars telecast. The campaign is also reaching Californians via billboards, transit ads, print media, web and social media.  To view the entire campaign go here: http://bit.ly/1hCKH7r

    SPW Credits

    Client: Covered California
    Colleen Stevens, Michael Brennan

    Agency: Weber Shandwick
    Co-Lead: Matt Robson  Account Director: Marta Alonzo  Account Supervisor: Elsa Caceres  Chief Creative Officer: Josh Rose  Executive Creative Director: John Avery  Executive Creative Director: Peter Sanchez  Creative Director/Copywriter: German Libenson  Creative Director/Copywriter: Marisa Esteban  Associate Creative Director: Kim Beylin  Copywriter: Matt Shevin  Senior Art Director: Juan Benitez  Art Director: Marco Vides  Senior Broadcast Producer: Nick Miller  Broadcast Producer: Mariana Mucci

    Production Company: The Cortez Brothers
    Director/DP: Joe Murray  Producer: Dolly Tarazon-Billinger  Executive Producer: Ed Rivero

    Editorial Company: Stitch Editorial
    Editor: David Checel  Assistant Editor: Adam Wood  Senior Producer: Chris Girard  Executive Producer: Juliet Batter   Online/Finish Artist: Mitch Gardiner

    Music Company: HUM Music
    Composer: Jimmy Haun  Creative Director: Scott Glenn  Executive Producer: Debbi Landon  Producer: Chanel Scott

    ScreenWork Categories:Commercial
    Discipline:Directing
    Genre:Documentary
    Video Tags:Affordable Care Actbilingual campaignJoe MurrayThe Cortez BrothersWeber Shandwick
    Style:Live Action



    Dutch Boy Paints’ “Works Hard For You”

    Friday, November 8, 2024

    Explore Media was chosen by Britton Marketing to produce a Professional Series advertising campaign. This 2024-2025 campaign, titled “Works Hard For You”, led by Chicago-based director Jeremy Pinckert, was cast and filmed in the Atlanta, Georgia region and features outdoor home improvement shots. Viewers can view the commercials in the fifteen-state region where Menards’ stores are located. Read More

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