The Mission and Kastner & Partners teamed up to launch the 18/365 campaign for adidas with “All Year," starring pro golfer Sergio Garcia and directed by Cole Webley of Uber Content.
The ad features Garcia gearing up to play in various weather scenarios, none of which are daunting because he is protected by all weather apparel from adidas Golf. The Mission brought to life the campaign’s motto, “Play everyday, whatever the weather.” Using matte paintings, color correction, wind effects, and breath effects, The Mission transformed the single palm beach location shoot into that of extreme desert heat, blustery northern wind, threatening southern skies, and a cold winter dawn that are no match for adidas's Climaheat, Climachill, and Climaproof apparel.