A five-second pre-roll combined with a ten-second lower 1/3 ad unit takes top prize as both the most effective and…
Browsing: Online and Mobile video
YouTubeâ„¢ today announced a collaboration with the Sundance Institute and American Honda to showcase in-depth, behind-the-scenes footage of the Sundance…
Visible Measures, the independent third-party measurement firm for Internet video publishers, advertisers, and viral marketers, today announced that it has…
Google TV Ads and Visible World, two leading providers of targeted television advertising, today announced that they have formed a…
Online media company blip.tv today announced expanded distribution capabilities, new partnerships to monetize and track advertising and viewership across its…
Digitalsmiths, the innovative multi-screen media analysis, operations and publishing technology provider, today unveiled VideoSense(R)® 2.0, a new product that applies…
The advent of social media and its rapid adoption has created a seismic shift in the relationship between marketers and…
To an Internet user, a click is a simple action. Accurately counting those clicks, however, is a complex operational task.…
At the 2009 Streaming Media East Conference, Adobe Systems Incorporated (Nasdaq:ADBE) today announced that global media companies, content delivery networks…
The fact that successful viral advertising doesn’t always have to come from the USA or England has been impressively demonstrated…