The global entertainment market in 2019 topped $100 billion USD for the first time ever, reaching $101 billion, according to…
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The WARC Media 100, the ultimate independent benchmark celebrating the best media ideas from across the marketing industry, is now…
In a new report, Claritas and Market Enginuity illustrate how marketers can solve one of the key challenges of podcast…
Privacy and brand safety in a programmatic world, a slowdown in social media growth and the advertising potential provided by…
For the first time, half of all TV episodes were helmed by women or directors of color, the Directors Guild…
WARC, the international marketing intelligence service, has found that US advertisers are spending more on online display formats – chiefly…
Building on its groundbreaking qualitative studies in Europe with new insights from leading U.S.-based marketing leaders, creative technology company Splash…
A new study shows surprising growth in longer television ad formats. Conducted by Southern California-based research firm, DRMetrix, the study finds…
U.S. digital advertising revenues reached a landmark high of $28.4 billion in the first quarter of 2019. This is the…
The computer graphics market saw rapid growth from 2013 to 2016 and has continued to wobble up since. Growth has slowed…