Super Bowl XLIII is officially sports history, with the Pittsburgh Steelers taking home the coveted Lombardi trophy in one of…
Browsing: Industry Research
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a new report, The comScore 2008 Digital…
AOL announced today Budweiser “Fetch” is the top-ranked Super Bowl XLIII ad in the 7th Annual AOL Super Sunday Ad…
As Hollywood studios enter the nail-biting sweeps season once again, producers are asking what they can do to capture and…
Commercials aired during Super Bowl XLIII have been watched online more than 28 million times since Sunday and one ad…
TNS Media released its annual post-game analysis of Super Bowl advertising, combining findings on this year’s brand face-offs, including top…
The approaching switchover to all-digital television broadcasting in the United States and other major countries will create an unprecedented opportunity…
As more content becomes available for free online, carriers are increasingly investing in Video On Demand and time-shifting services. This…
Since the Federal Trade Commission (FTC) will be introducing new product placement guidelines in January 2009, Experian® Simmons(SM) reviewed data…
Political advertising couldn’t prevent the television industry from posting -7 percent growth in 2008, according to the estimates of BIA…