Bacon & Eggs Creative, a creative shop known for witty, bold and memorable work has created an outrageous farm-to-table world for BuzzBallz, the leading “ready-to-drink cocktail” brand beloved for its brightly colored, ornament-shaped packaging and delicious beverages.
In the summer campaign, Star of Abbott Elementary Zack Fox quits his job to run BuzzBallz Land, the satirical cocktail-producing farmland where BuzzBallz naturally grow. As the charismatic caretaker of a vibrant orchard of cocktails, Fox reveals the secrets behind the brand’s unique flavors, including Chili Mango, Lotta Colada and Strawberry Rita.
“At BuzzBallz, the goal isn’t just about creating drinks, it’s about creating experiences that connect with it dedicated fan base,” explains Kia Zomorrodi, founder and chief creative officer of Bacon & Eggs. “With BuzzBallz land, we really wanted to push the satire and cheekiness of the brand. Partnering with Zack Fox brought the perfect combo of quirky humor and present culture that BuzzBallz fans love.”
Launched in 2009, BuzzBallz now leads the ready-to-drink market through its innovative approach combining convenience with quality, with each cocktail encased in eye-catching, portable packaging, delivering exceptional taste.
Tia Wines, Director of Marketing at BuzzBallz, says the campaign arrives when the ready-to-drink cocktail market is witnessing unprecedented growth. “As BuzzBallz continues to grow, we remain fiercely dedicated to maintaining our commitment to fun and whimsy,” says Wines. “And that’s exactly what this campaign brings to the fore.”
Set to air nationwide, beginning August 1st, the campaign includes three :30 spots that will be featured across streaming platforms and social media channels.
About Bacon & Eggs
Founded in 2018 and based in Los Angeles, Bacon & Eggs creates witty, disruptive, not-bleh advertising that drives growth. With an innovative creative + production model, Bacon and Eggs efficiently creates standout campaigns that convert viewers to customers for brands like Imperfect Foods, Manscaped, and Windmill Air. Learn more at baconandeggscreative.com.
About BuzzBallz/Southern Champion
Founded in 2009 and based in Carrollton, Texas, BuzzBallz is rated the #1 ready-to-drink cocktail segment in the U.S. Acquired by global spirits company Sazerac (Fireball, Buffalo Trace) in May2024, BuzzBallz’ ready-to-drink cocktails are sold globally in liquor and convenience stores, along with casinos, arenas and airlines. Learn more at buzzballz.com.