WCP Media Services, a Swiss developer of cloud-based content management and distribution services for media and entertainment companies, today announces the launch of expanded North American operations. Based in Los Angeles, WCP Media Services USA will support the introduction of the company’s groundbreaking content management and distribution platform, WCP Web App, to the U.S. and Canadian markets. WCP Web App is a PaaS (platform as a service) product that provides a fast, direct, secure and affordable way to upload, manage, transcode and deliver content to broadcasters and others worldwide.

WCP Media Services North American operations are led by Kenneth Yas, Managing Director/Americas; Daniel R. Smith, Director of Marketing /Americas; and Brad Maeder; Director of Sales/Americas.

WCP Media Services was formed in Lugano, Switzerland in 2011 to develop a standardized platform for managing and distributing entertainment content using the latest cloud-based technologies. WCP Web App combines proprietary software with top-tier solutions from Signiant, SNELL, Harmonic, Telestream and others in an integrated platform that allows content owners to manage their assets and deliver them to business partners domestically and internationally.

The platform is aimed at reality TV producers and other television producers who create and distribute a large volume of content for domestic and international markets. It is also an ideal solution for other independent producers, distributors, buyers, film festivals and institutions. The platform is currently being used by Sierra/Engine Television, distributors of such shows as SAF3, Crossbones and Ghostbreakers; MonteCristo International, distributors of long-form television content; and Electus, producers of such shows as Style by Jury, Mob Wives and Wake Up Call.

WCP Media Services President Cristina Molinari says that WCP Web App is the first affordable PaaS that directly addresses each step in the process of managing and preparing large digital media files for widespread delivery. “Our web-based, pay-per-use service allows our users to distribute content in the same manner as major studios with million dollar investments in proprietary systems,” Molinari explains.

“Log into our app and professional asset management, transcoding, and high-speed digital delivery are at your fingertips. Activities are recorded and tracked online, so you know instantly (without having to ask) where your content is going, when it arrives at its destination, and what costs are being incurred.”

WCP Media Services will be demonstrating WCP Web App for this first time in North America at NAB 2015, April in Las Vegas, Booth SU14410.

Kenneth Yas is a production and post-production industry veteran with more than 20 years of executive experience. His past includes service as president of Lightning Media, and senior managerial and sales roles with Santa Monica Video, Thomson-Grass Valley, The Post Group and Lucasfilm. He began his career with Sony Video Institute.

“WCP Web App represents a leap forward in providing television producers and others with a robust, end-to-end professional distribution platform,” says Yas. “It overcomes the limitations of current cloud storage and transport systems for professional file deliveries by providing a simple, standardized platform that is fast, affordable and secure.” 

Daniel R. Smith’s background includes posts as Vice President, Digital Content & Production for Playboy Plus Entertainment and Vice President, Development and Production for ABC Family Channel. He is also the founder and principal of jimmyCASE, a digital branding, product and entertainment company.

Brad Maeder is a veteran in business development and sales leadership in the entertainment and technology sectors. He previously held executive positions with European technology company Adyen, GoldenGate Software and Element Films International.

About WCP Media Services
Founded in 2011, WCP Media Services is a Swiss-based entertainment software and services company that manages, markets and distributes content to business partners and clients quickly, easily and securely and for less money. We offer a platform of smart process applications that combines proprietary software with top-tier solutions developed by proven and trusted technology companies.

For more information, visit www.wcpmediaservices.com

USA Office:  7083 Hollywood Blvd. Hollywood CA 90028 

 Europe Office: Via Zurigo 35, 6900 Lugano, Switzerland