VRLIVE’s unique 360 stitch and distribution platform powers virtual NAB experience from Codex (SL6828) and Band Pro (C10408) booths
If you’ve ever wanted to be someplace you can’t, VRLIVE and partner Radiant Images are proving this week on the NAB Show floor that now you can.
VRLIVE’s unique 360-degree cinema-quality live-streaming technology is on full display in both the Codex Booth #SL6828, located in the South Hall, and the Band Pro Film & Digital Booth #C10408, directly adjacent to the Sony booth in the Central Hall. The superior quality of the camera resolution sets these 360-degree live streams apart from others at NAB and represents a significant breakthrough in this emerging technology.
Can't make it to NAB this year? No problem, anyone anywhere who downloads the VRLIVE mobile app, available in iTunes and Google Play, can attend the show virtually. Distributed via VRLIVE’s network to desktop or any smart phone, anywhere in the world, the live stream are viewable as 360-degree scrollable live-video or can be experienced within a virtual reality head-mounted display.
“This is a giant leap forward,” said Michael Mansouri, VP at Radiant Images. “Together with VRLIVE, we are the first to do this live 360 stitch and distribution platform. This is the future, and it will fundamentally change the way we experience travel, entertainment, live concerts and events, education and, as we’re showing this week, trade shows. The possibilities are limitless.”
VRLIVE, the first 360-degree network for virtual reality and 360-degree live-action content, is the leading platform for music, sports and entertainment events. By filming or recording major music events and major recording artists like U2 and Coldplay, to name a few, VRLIVE has established itself as the go-to destination for the growing global VR audience.
Partner Radiant Images is an award-winning digital cinema innovator and rental house now recognized as a leader in VR and augmented reality development and testing.
In the Codex booth (SL6828) at NAB, the VR live stream utilizes Radiant’s trailblazing Headcase Codex 360 Rig, a combined 36 megapixel array of 17 Codex Action Cams. It marks the first VR 360 live stream from truly cinematic, 12-bit uncompressed RAW cameras. (This rig has been used on high-profile VR projects such as The Strain’s Comic-Con VR Experience and WWE’s Summerslam® Virtual Reality Experience plus several car commercials and music videos.)
In the Band Pro booth (C10408), VRLIVE and Radiant are live streaming with the Dark Corner 360 Rig, which features four Sony A7S MKII full frame sensor cameras. Radiant developed its Dark Corner rig as the perfect VR capture device for low light environments.
In both of the booths, Radiant and VRLIVE technicians are providing demonstrations of the capture devices and as well as other custom VR power and mobility solutions.
In addition to the mobile app, the 360-degree live streams can also be viewed at www.vrlive.com, www.codexdigital.com, www.bandpro.com and www.radiantimages.com.
“We’re so excited to be able to bring this new technology to the NAB floor for the first time,” Mansouri said. “We are at the forefront of something truly transformative to how we all live our lives and interact with one another.”
Already known for its award-winning R&D efforts in digital cinema camera technology, Radiant Images is now focused on VR development and testing to help filmmakers and camera operators capture 360-degree content in a compelling way. The company utilizes an in-house engineering team and rapid prototype capabilities to provide filmmakers with the latest virtual reality tools and creative solutions.
Radiant recently tripled in size with a move to a new facility at 2702 Media Center Drive in northeast Los Angeles. For more information about the company, visit online at www.radiantimages.com. Find Radiant Images on Facebook, Instagram andTwitter.
Michael Booth
Radiant Image
(323) 737-1314
Contact Michael via email
Jason Wolfe
Wolfe PR
(520) 399-5097
Contact Jason via email
2024 AICP Awards Tour Concludes with Stops in Dallas and Chicago
The 2024 AICP Awards Tour concludes with stops in Dallas and Chicago this month as it wraps up its tour of cities across the U.S. The National Tour brought presentations, panels and screenings to marketers, advertising agencies, production and post production companies. The AICP Awards will be in Dallas on Thursday, November 14th, at the Perot Museum of Nature and Science, followed by the Chicago event, set for Thursday, November 21st at The Old Post Office. Tickets are available now for both events at www.aicp.com. In Dallas, the program kicks off at 6:45 pm with a happy hour, followed by the screening and panel discussion at 7:30. The evening ends with a networking reception from 8:30 to 11:30. The Perot Museum of Nature and Science is located at 2201 N. Field Street in Dallas. Appearing in Dallas will be Abe Garcia, Chief Creative Officer, Dieste; Julia Melle, Director of Brand and Content, Southwest Airlines; and Isaac Pagán Muñoz, VP, Executive Creative Director of PepsiCo Foods. The panel will review selected winners from the suite of the AICP Awards programs, offering insights into what made them rise to the top of their respective categories and share their viewpoints on key trends in the industry. The Chicago stop starts at 6:00pm with a happy hour, followed by the presentation and screening at 7:00pm. A reception caps the event, starting at 8:00pm and concluding at 11:30pm. The Old Post Office is located at 433 W Van Buren Street in Chicago. The panel there will feature 2024 AICP Awards Curators and Winners from the marketer, agency, production and post production sectors who’ll highlight this year’s winners. The conversation will include a discussion about the winning work, including insights... Read More