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    Vimeo Launches Global Television Store From Mipcom  And Announces Starz As Latest Partner

    By SPWUpdated:No Comments4530 Views

    Adds Hit STARZ Original Series Programming Ash vs Evil Dead, Black Sails and The Girlfriend Experience to Vimeo; Bolster Roster of Lionsgate Titles Licensed in U.S. and over 150 Countries around the World

    CANNES (MIPCOM) -- (SPW) --

    Today at the MIPCOM 2016 Global Market, Vimeo officially launched its new Global television storefront (vimeo.com/tvstore) in partnership with Lionsgate, the first major Hollywood studio to provide content for the new worldwide venture, including the hit television series Orange is the New Black, Casual, The Royals, Mad Men, and Weeds. Vimeo also announced Starz as the latest partner to license its acclaimed programming.  In the coming weeks, Starz will bring its  STARZ Original limited series “The Girlfriend Experience,” horror-comedy series “Ash vs Evil Dead” and Emmy® Award-winning drama “Black Sails” to Vimeo’s ground-breaking global television store.

    “As audiences across the globe continue to shift towards online viewing, Vimeo is taking a leadership role, establishing our On Demand storefront as the world’s first transactional service to offer premium television on a truly global basis” said Sam Toles, Senior Vice President, Programming. “We’re truly excited to be partnering with Lionsgate and now Starz to offer their content and today’s launch marks a huge expansion for our offering of premium programming.”

    “Vimeo is undoubtedly one of the most cutting-edge online video platforms and Starz is very pleased to join Lionsgate in agreeing to provide content to Vimeo’s storefront. With this agreement, Starz will make available for purchase three of its most powerful and compelling STARZ Original series for consumers around the world,” said Jeffrey Hirsch, Chief Operating Officer at Starz.

    The storefront was unveiled today at MIPCOM ceremonies led by Lionsgate President of Worldwide Television & Digital Distribution Jim Packer and Vimeo's Senior Vice President, Programming Sam Toles.

    Available now, fans can access virtually the entire Lionsgate catalog of television series led by the blockbuster Orange is the New Black, the Golden Globe®-nominated dramedy Casual, the hit series The Royals, the iconic Emmy® Award-winning drama Mad Men and other catalog titles including Weeds, Nurse Jackie, Boss, Blue Mountain State and Manhattan. 

    The service is one of the first to deliver high-end premium scripted U.S. content to consumers in over 150 countries around the world at the same time.

    About Vimeo
    Vimeo is home to the world’s most imaginative video creators and the hundreds of millions of viewers who love them. Vimeo empowers over 50 million creators with the tools they need to host, share and sell videos in the highest quality possible. Also a leading online entertainment destination, Vimeo now reaches viewers in over 150 countries who can watch content anytime, on nearly every Internet-connected device. Founded in 2004 and based in New York City, Vimeo, Inc. is an operating business of IAC (NASDAQ: IAC).

    About Starz
    Starz (NASDAQ: STRZA, STRZB) is a leading integrated global media and entertainment company with operating units that provide premium subscription video programming on domestic U.S. pay television networks (Starz Networks) and global content distribution (Starz Distribution), www.starz.com. The Starz Networks operating unit is home to the flagship STARZ® brand with 24.2 million subscribers in the United States as of June 30, 2016, with the STARZ ENCORESM network at 31.8 million subscribers. Through STARZ, the company provides high quality, entertaining premium subscription video programming with 17 premium pay TV channels and associated on-demand and online services. STARZ is sold through U.S. multichannel video distributors, including cable operators, satellite television providers, telecommunications companies, and other online and digital platforms. Starz offers subscribers more than 5,000 distinct premium television episodes and feature films every year and up to 1,500 every month, including STARZ Original series, first-run movies and other popular movie and television programming. The Starz Distribution operating unit is home to the Anchor Bay Entertainment, Starz Digital, and Starz Worldwide Distribution divisions. In addition to STARZ Original series, Starz Distribution develops, produces and acquires movies, television and other entertainment content for worldwide home video, digital, and television licensing and sales.
     

    Contact:

    Jessica Casano-Antonellis
    Vimeo | Vice President, Communications
    555 West 18th Street, 2nd Floor, New York, NY 10011
    212.524.7164 | via email
     

    Contact:

    Starz
    Eric W. Becker
    Contact Eric via email  
     

    SPW Category:General News
    Tags:Television storefrontVODVimeoStarz



    Lord Danger Director Parker Seaman Cooks Up A New Social Media Spot For Kraft Mac And Cheese

    Tuesday, December 17, 2024
    From “The Good, The Bad, and the Delicious,” directed by Parker Seaman of Los Angeles-based production company Lord Danger and Impossible Studios, Toronto. The spot features virtual video wall technology creating the entire location digitally.

    Lord Danger director Parker Seaman put his signature comedic style and virtual production know-how into full effect for the new Kraft Mac and Cheese ad, created by the brand’s in-house agency, The Kitchen. The spot, entitled “The Good, The Bad, and the Delicious” (:30), was shot virtually at one of Toronto’s virtual production stages with Impossible Studios, Seaman’s production home in Canada, using video wall technology. The new ad, which broke last month, can be seen online and on social media (Instagram and TikTok). “Before I even read the scripts, I was excited to even be considered for such an iconic brand. Then once we got into it, the agency really let me run wild with all the little details. I loved the idea that we were allowed to lean into the Western tropes as much as possible, not hold back on big performances… and ranch-flavored Mac and Cheese. Let’s be honest, I wanted a free box of ranch-flavored Mac and cheese.” Anthony Ficalora, Lord Danger Executive Producer, explained Seaman’s strong understanding of virtual video wall technology, which created the entire location digitally, except for practical elements the actors physically touch, is a huge benefit to clients like Kraft. “Parker is a master at creating visually engaging looks and on a tight timeline,” says Anthony Ficalora, Lord Danger Executive Producer. “Those skills served him well on this project as they enabled him to focus on performance and finding the right tone for the spots.” About Lord Danger Lord Danger is a creative production studio specializing in bold, innovative commercials,... Read More

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