Lipton Tea has released two new 360 VR experiences to promote the launch of its new Magnificent Matcha and existing Enticing Chai products. Both 360 experiences take the viewer on a sensual journey “inside a cup of tea.”
Commercials production company The Colony, in association with Inimitable Pictures, has released the first trailer for Undecided: The Movie - a feature-length election satire to be released on October 18 to coincide with the final weeks of the 2016 presidential election.
The Colony director Harry Sanna has helmed an epic, :60 commercial supported by multiple web films, for the Australia and New Zealand (ANZ) Banking Group and agency Whybin/TWBA, Melbourne.
Director David Gaddie of The Colony has completed a new spot for The Variable and Duke Medicine, which begins airing today.
The Colony has signed Hughes William Thompson to its roster of directors available for commercial content creation.
XYC, a directing duo at The Colony, has just completed an offbeat comedy spot for retail chain Lowes Foods’ “flaming hot deals”. Agency The Variable asked XYC to imagine a customer running past with deals so hot that his cart is literally on fire.
The Colony has added directing duo XY Content to its international roster. The pair has created branded content for clients including Microsoft, Urban Outfitters, Converse, IBM and National Geographic.
Ilegal Mezcal, the small-batch, artisanal Mezcal label, has launched a new, integrated brand campaign inviting people to share their confessions.
Sapient Nitro (Miami) has progressively rolled out an integrated campaign in the northeastern states. The campaign introduces consumers to the insight that they, like birds, can flock South to Florida to escape the winter.
New York-based production company The Colony has signed live action and design director Andreas Berner to its roster. He joins directors David Gaddie, Maria-Ines and Alex Smith.