Today, New York-based AdForum and Newfoundland-based Global Ad Source launched an innovative advertisement monitoring service called "AdForum Monitoring Services".
This month the editors of SHOOT will select the "Top Spot of the Year." But first, we'd like to get your opinion. We have culled through some 50 pieces of work that earned SHOOT "Top Spot of the Week" status throughout 2010, narrowing the field down to 15 finalists from which to choose.
Later this month the editors of SHOOT will select the "Best" entry from this year's collection of work in our "The Best Work You May Never See" gallery. But first, we'd like to get your opinion.
Later this month the editors of SHOOT will select the "Top Track of 2010." But first, we'd like to get your opinion.
Fees continue to be the dominant method of payment for advertising agencies, despite the discussions surrounding value-based compensation, according to a new survey from the ANA (Association of National Advertisers).
While client-side marketers say that measurement, evaluation and accountability are critical to measuring the success of sponsorship and event marketing programs, 65 percent are not taking the necessary steps to determine the results of those activities, a new survey by the ANA (Association of N
Jon Peddie Research (JPR), the industry's research and consulting firm for graphics and multimedia just completed an in-depth look at the emerging Stereo 3D (S3D) PC market. Titled, "Stereovision in PCs," The report finds that the S3D market is poised for rapid growth in the immediate future.
The International 3D Society released a 3D revenue study showing that 3D movie fans are driving opening weekend box office revenues by significant margins.