Media Services, a leading entertainment production management company, is releasing the 2011-2012 Showbiz Labor Guide and hosting its first launch party for the local production community on October 6, 2011 at the Taj Lounge in New York's Chelsea district.
Almost one out of 11 alcohol radio ads in 75 markets across the nation in 2009 failed to comply with the industry's voluntary standard for the placement of advertising, according to the latest analys
Today, the Parents Television Council® released the results of its latest study, "Cartoons Are No Laughing Matter," documenting shocking levels of adult content on networks with the highest-rated primetime animat
Global box-office revenue from 3-D movie screens soared to $6.1 billion in 2010, more than double the $2.5 billion generated in 2009, according to a new IHS Screen Digest Cinema Intelligence report from information and analysis provider IHS (NYSE: IHS).
The Association of Independent Commercial Producers (AICP) today announced the release of its ninth Annual Survey of the Commercial Production Industry.
Fees continue to be the dominant method of compensating digital agencies, with high proportions of both fixed and labor-based fees. However, these fees are increasingly being supplemented by performance incentives according to a new survey from the ANA (Association of National Advertisers).
Effie Worldwide and Warc, the global marketing intelligence service, revealed the results of the inaugural Effie Effectiveness Index today.
An industry survey conducted by Media Services, a leading entertainment accounting, payroll, crew booking and software provider, shows that 3D is becoming a predominant mode of production, with nearly half of respondents indicating their business will focus on 3D film and television production in
The Cinema Advertising Council (CAC), a national non-profit trade association which serves cinema advertising sellers, the theatrical exhibition community and the advertising community, today unveiled its 2010 report on cinema advertising revenues.
Marketers are still under significant pressure to reduce expenditures as the nation slowly emerges from the Recession. However, their overall outlook has improved substantially since 2008.