Monday, October 15, 2018

Industry Research

Tuesday, Oct. 9, 2018

The Interactive Advertising Bureau (IAB) today, at NewFronts West, released “Ad Receptivity and the Ad-Supported OTT Video Viewer,” an in-depth study that reveals an opportunity for brands to connect directly with key consumer segments through ad-supported video (ASV) delivered over-the-top (OTT)

Monday, Oct. 8, 2018

Interbrand has announced Apple, Google, and Amazon are the three most valuable brands in its 2018 Best Global Brands report, with luxury and retail as the two dominant sectors.

Wednesday, Sep. 26, 2018

Every year, the Cannes Lions score the global branded communications and marketing industry on Reach, Communication, Craft, Experience, Innovation, Impact, Good, Health and Entertainment.

Wednesday, Aug. 29, 2018

Three main reasons people attend events are Education, Destination and Networking.

Tuesday, Aug. 28, 2018

The honorees of the AICP Show: The Art & Technique of the American Commercial and the AICP Next Awards will be showcased in Minneapolis this year at a re-vamped screening and reception designed to provide a look at t

Monday, Aug. 27, 2018

 Advertisers are expected to spend a combined $30bn on online video advertising this year, most of which will be paid to social media platforms despite the continuing risks of negative adjacency and ad fraud.

Tuesday, Jul. 31, 2018

In this topsy-turvy world, deciding when and where to invest one's time and energy is of critical importance.

Wednesday, Jun. 27, 2018

In this topsy-turvy world, deciding when and where to invest one's time and energy is of critical importance.

Thursday, Jun. 21, 2018

 From the largest studio tent poles to the smallest indie films, diversity among feature film directors remained low in 2017, the Directors Guild of America reported today in a comprehensive new study.

MySHOOT Profiles

MySHOOT Company Profiles