Commercial Directing
Well-versed in the commercial world, Alex Grossman began his career as a copywriter in the Bay Area first at Butler, Shine & Stern and later at Goodby, Silverstein & Partners.
The new commercial for the Almarai family of brands is titled, "Trusted Freshness." and in addition to the high-quality dairy, beverage, and culinary products for which it is known, the phrase could be used to describe the spot’s visual treatment.
Director Sebastián Caporelli (represented in the US by Easy Mondays) tests the boundaries of VFX (courtesy of Caporelli’s post house, Wolf VFX) with a new 3-spot campaign for Palacio de Hierro (translation: The Iron Palace), an upscale chain
Director Stephan Malik has joined Bunker for commercials and branded content.
To announce the return of StreetFC - a brand for organized, high energy, small-sided pickup soccer games - the NY-based client sought a fast, frenetic spot, emblematic of the sport.
When Anthony Anderson and his real-life mama teamed up for T-Mobile during 2020’s Super Bowl LIV broadcast, the Steve Pink-directed spot instantly resonated, as much for the escalating comedic beats as the credibility of the performances.
Travel, Food, & Lifestyle Photographer Natasha Lee will attend Commercial Directing Bootcamp on October 10, 2020, in Los Angeles as the recipient of a Filmmakers’ Diversity Award sponsored by
This is a big story. For one thing, the aspect ratio for the featured project is 6000x1000. For another, it takes place in Texas.
This past weekend, filmmakers Carly Usdin, Sonia Megerdichian, and Ali Baluch attended Commercial Directing Bootcamp as the recipients of a Filmmakers’ Diversity Award sponsored by
On Saturday, October 12, visual creative Aviva Klein attended Commercial Directing Bootcamp, as the recipient of a Diversity Award scholarship sponsored by Hybrid Coll