Viewers who tune into CNN International’s long-running show, “World Sport,” see sports news unfolding on a global scale, with breaking information on soccer, golf, tennis, motorsports, the Olympics, and more. Sonic branding experts Stephen Arnold Music composed the enduring new theme and music package for “World Sport” that lives up to CNN International’s reputation for elite news reporting. nnThe soundtrack involved the Stephen Arnold Music team bringing in top players from the Dallas and Ft. Worth Symphony Orchestras to provide the organic distinction and depth of using real instruments in the arrangements. It was the latest assignment in a growing string of CNN International themes written by Stephen Arnold Music, which also includes “International Desk,” “Inside the Middle East” and “Inside Africa.” nn
nnThe Show of RecordnAs CNN International’s flagship sports show, “World Sport” demanded a new theme that would timelessly capture the triumph, agony, anticipation and communal spirit of athletics. Equally important, the music needed to transcend regional tastes, while giving CNN International producers the flexibility to easily fit the compositions to graphic elements of varying durations. nnThe composers at Stephen Arnold Music relied on their deep experience in composing major network themes, for clients across the globe, to make music that was the perfect ft for “World Sport.” nn”This is sports news on the world stage, and the music needed to be as big and powerful as sports itself,” says Stephen Arnold, President of Stephen Arnold Music. “For us, capturing that drama meant writing intricate arrangements with plenty of depth. To appeal to CNN International’s global audience, we knew the music had to be cinematic in scope.”nnAthletic CompositionnStephen Arnold Music took an orchestral approach to the network’s needs, recording live strings, horns, and percussion and also wove in subtle electronic elements, to complete a multifaceted package of themes for “World Sport.” Moods ranged from the main theme of eventful anticipation to dramatic, driving, competitive, and high energy, to somber and serious. nnThe result is a distinctive sonic signature for “World Sport”, where memorable hooks and an instantly recognizable sound will keep viewers connected to the show for years to come. “Sports themes have the power to become a part of people’s lives,” Stephen Arnold concludes. “The new music for ‘World Sport’ helps reinforce a long-term brand for this globally respected program.” nnAbout Stephen Arnold MusicnAs a multiple Emmy, Addy and Promax Gold award-winning music production company, Stephen Arnold Music has over 15 years of success in delivering the sounds that make a difference to networks, television stations, advertising agencies, film studios and video game companies the world over. The company’s Commanding Sonic Branding approach to music production and commitment to industry-leading service is at the core of its promise. For more information, please visit www.stephenarnoldmusic.com. nnnWeb Resources:nClick here to view Stephen Arnold Music‘s music package for CNN International “World Sport.”Right Word Media Ray Ecke p. 973.726.3797 f. 973.726.3798 c. 201.741.1092 Contact Ray via email
iColorst and Colorist Society To Host Colorist Mixer at NAB 2025
iColorist and Colorist Society will host their hugely popular Colorist Mixer at NAB 2025 in Las Vegas. Open to colorists and other industry professionals, the event offers a unique opportunity to network and celebrate with peers. Attendees will have a chance to win prizes from Colorist Society sponsors and test their expertise in color in the Color Quiz. The Colorist Mixer at NAB 2025 will take place on Sunday, April 6 from 7 – 11 pm at Carlos ‘n Charlie’s in Las Vegas. Tickets are available here. “We look forward to welcoming our friends and colleagues back to Las Vegas as the Colorist Mixer enters its second decade,” says Colorist Society president Kevin Shaw. “We expect an evening of good times, great conversation, new connections and fabulous prizes.” This year’s event includes two ticketing options. Dinner tickets have a 7 pm admission with a buffet style meal, unlimited soft drinks, and two drinks tickets for house margaritas, daiquiris, and draft and imported beers. General entry tickets offer admission after 9 pm. The Color Quiz is open to holders of dinner tickets only. The Mixer Raffle is open to all attendees – be there before 0930 to win. The raffle will include prizes from Academy ACES, Adobe, ASUS, Blackmagic Design, Colourlab, Dolby, Flanders Scientific Inc (FSI), MediaLight, Professional Video Association (PVA), SmallHD, UHD World Association (UWA) and... Read More