Advertising Week, North America’s largest annual gathering of advertising and media industry leaders, returns to New York, September 27 – October 1 with its annual program of illuminating thought leadership seminars and engaging daytime and evening special events.
“Collaboration has once again yielded a deep well of compelling and creative thought leadership,” said Advertising Week Executive Director, Matt Scheckner. “Beyond the show business marquee, the true stars that drive our global economy and imagery are converging in New York City on September 27.”
For 2010, attending Delegates will cherry pick from a broad menu of content. Joining the thought leadership agenda for the first time are Cirque du Soleil, Fast Company, Foursquare, The Huffington Post, NASCAR, NASDAQ, Nederlander, the NFL and the United States Olympic Committee. Also, new to The Week for 2010 are the Radio Mercury Awards which headline a series of radio-centric initiatives throughout The Week.
Dedicated program blocks will enable Delegates to navigate the vast array of seminar programs and minimize travel to and from various Advertising Week venues. Extended blocks include: the Advertising Week Data Congress, Trust Forum, Mobile Ad Summit, Yahoo’s Evolution or Revolution @ the Paley Center, The Huffington Post’s Social Media (For Adults), and the inaugural Fast Company Leadership Summit presented by Microsoft.
Those wishing to attend Advertising Week 2010 can register now as Delegates or Super Delegates at www.advertisingweek.com. Delegates may attend a broad array of seminars at The Times Center, the Paley Center for Media and B.B. Kings Blues Club & Grill. Also back and enriched for 2010 is the Super Delegate program which gains credentialed entry to:
ร AT&T Connects nightly networking at the Aspen Social Club
ร Billboard Amp’d Up! featuring John Legend and The Roots
ร VideoEgg Battle of the Ad Bands presented by Electronic Arts
ร Advertising Week Super Delegates Breakfast in partnership with MediaPost
Client embrace of Advertising Week has reached a fever pitch. CMO’s and senior advertising, marketing and media leaders from Procter & Gamble, @radical.media, American Express, AOL, AT&T, Best Buy, Bloomberg, Chipotle, Clear Channel, Coca-Cola, Electronic Arts, Electus, Facebook, GE, Google, Jet Blue, NBCU, Microsoft, (RED), Panasonic, R/GA, Tom’s Shoes, Unilever, and Yahoo! will all appear on the Advertising Week 2010 stage.
Other program highlights include:
ร NFL Commissioner Roger Goodell, New York Jets owner Woody Johnson and New York Football Giants owner and Treasurer, Jonathan Tisch on the road to the first-ever Super Bowl in the NY/NJ region
ร House Speaker Nancy Pelosi goes one on one with NBCU’s Jeff Zucker at the Advertising Week Leadership Breakfast, presented in partnership with NBCU
ร Radio’s “Dirty Little World” unites Mary J. Blige, Sir Richard Branson and Dennis Miller
ร Clear Channel’s WADV returns delivering seminar and custom content during and after The Week
ร The Times Talk brand debuts at Advertising Week with a conversation with Oliver Stone
ร VCU’s Brandcenter students launch new graphic iconography for Advertising Week
ร VCU’s Brandcenter and the 4A’s premiers an all-new film on the industry’s challenge of diversity and points the way forward with a special seminar including Earvin “Magic” Johnson
ร Creative is treated in a variety of ways . . . From the eclectic with “Under the Tent, Inside the Cirque du Soleil Creative Process” led by CEO, Daniel Lamarre, to two Adobe creative sessions featuring top creatives from such agencies as CP+B, Deutsch, Draftfcb, Grey, McCann, Ogilvy, Publicis, Taxi and UniWorld
ร Fast Company, Bloomberg and MSNBC all host leadership seminars
ร The cause marketing spotlight shines on the Ad Council, Autism, (RED), Feeding America, St. Jude’s Children’s Hospital and Participant’s new education film “Waiting for Superman”
ร The Advertising Week Trust Forum features Harvard professor Nancy Koehn, privacy chiefs from, Google, Microsoft and Yahoo! and a special one-on-one discussion with former Illinois Governor, Rod Blagojevich
ร The Mobile Ad Summit returns with AT&T, Pandora and RIM as Platinum Partners
ร The Advertising Week Data Congress launches in partnership with PricewaterhouseCoopers and Nielsen
ร The Ad Club’s Stars of Madison Avenue, annual kick-off luncheon celebrates Broadway Cares and honors American Express, Macy’s, Panasonic, Playbill and Time Warner at the new Best Buy Theater.
ร Panasonic and the U.S. Olympic Committee premier Bud Greenspan’s official film of the Vancouver Winter Olympic Games in 3D @ the Paley Center for Media
ร Advertising Week and the Paley Center for Media host a special exhibit honoring John Lennon
Advertising Week is funded and supported by Corporate and Media Partners. This year’s Gold Tier corporate partners include: AOL, AT&T, Billboard, Bloomberg, Clear Channel, Facebook, Microsoft Advertising, NASDAQ, and Panasonic. Media Partners include: Adobe, Adweek, Cirque du Soleil, Electronic Arts, Getty Images, Google, Martha Stewart Living Omnimedia, MediaPost, Moment Factory, Montreal.ad, Mozes, NASCAR, NBC Universal, Nielsen, PricewaterhouseCoopers, Rainbow Media, The Huffington Post, The New York Times, VideoEgg, and Yahoo!.
For additional information on the week or to register as a Delegate or Super Delegate please visit: www.advertisingweek.com.
About Advertising Week
Since its creation in 2004, Advertising Week has drawn thousands of participants from around the world to New York City for a week long think-tank comprised of over 200 different events, panels and discussions that focus on the power of advertising and its neighboring industries. Above and beyond celebration, the mission of The Week is to inspire young people to join the craft; focus the industry and public at-large on the social impacts of advertising; address the most important issues facing the industry and shine a bright light on the business and economic influence of the advertising, media and marketing industries.
24 major Advertising & Media Trade Associations participate in Advertising Week. These groups are the Advertising Club, the Advertising Council, the Advertising Research Foundation, Advertising Women of New York, the American Advertising Federation, the American Association of Advertising Agencies, the Association of Independent Commercial Producers, the Association of Independent Creative Editors, the Association of Music Producers, the Association of National Advertisers, the Audit Bureau of Circulations, the Business Marketing Association of New York, the Cabletelevision Advertising Bureau, the Cinema Advertising Bureau, the Direct Marketing Association, the Interactive Advertising Bureau, the Mobile Marketing Association, the National Advertising Review Council, the Online Publishers Association, Partnership For A Drug-Free America, the Promotional Products Association International, the Radio Advertising Bureau, the Social Media Ad Consortium, and the Times Square Advertising Coalition.
