Sound Lounge, the artist-owned and operated NYC audio post production studio, announces the launch of a survey designed to measure how the advertising industry is feeling amid the COVID-19 pandemic. The study focuses on when people expect their companies to reopen, how comfortable they feel about returning to the office, and how satisfied they’ve been working remotely.
All advertising professionals, agency, production and post-production related, are invited to participate in the survey. Responses will be completely anonymous, and Sound Lounge plans to share the aggregate results with the community as a whole.
“As we begin to think about when and how to reopen our workplaces, we are faced with many questions to ensure we keep our clients and employees safe,” explains Tom Jucarone, Partner and Mixer at Sound Lounge. “We’ve put together a COVID-19 Task Force to ensure we’re being smart and proactive as a company, and we anticipate this survey will help us meet our client's needs and expectations moving forward.”
The survey takes five minutes to complete and can be found at: https://bit.ly/AdvertisingRTW
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Boris FX Brings Greater ML Power To Continuum’s Video Editing and Visual Effects Toolkit
Boris FX announces the release of Continuum 2025, which strengthens its machine-learning capabilities with a growing list of creative effects and innovative tools. The award-winning plugin collection now includes six internally developed, ethically trained ML-driven effects that streamline workflows and save artists valuable time. Continuum 2025 is available with subscription pricing starting at $195/year. “Continuum’s two new ML effects take tasks that are traditionally tricky, applying dynamic motion blur to live action shots and concealing license plate identifiers, and provides users with speedy and accurate one-click solutions,” says Boris Yamnitsky, President and Founder of Boris FX. “The addition of Motion Blur ML and License Plate ML highlights Continuum’s continuing push towards developing ML-driven post-production tools that take the guesswork out of laborious tasks while ensuring artists maintain their creative freedom.” “Continuum 2025’s standout effect is Motion Blur ML. Its machine-learning optical flow only blurs the moving section of a shot, isolating and leaving untouched sections with none or less motion,” states Ra-ey Saleh, offline & online editor (Discovery, TLC, HGTV). “It's perfect for any type of production, making it easy to add an extra layer of realism or more in-your-face stylization to video and text.” ML Technology BCC+ Motion Blur ML uses a sophisticated ML algorithm to instantly detect pixel movement and apply realistic motion blur to video and motion graphics. Users can adjust blur intensity and direction (forward, backward, or a combination) or... Read More