SHOOT Magazine, the leading publication for commercial, branded content and entertainment production, today announced panelists for its “Screen Play: Content Creation in a Multi-screen World Panel” and “In the Directors Chair” Interview session to take place during the May 17 SHOOT Directors/Producers Forum. To be held in conjunction with SHOOT’s 10th Annual New Directors Showcase, the Forum will provide a learning and networking opportunity for directors, producers, cinematographers, ad agency creatives/producers, feature & independent film, TV & cable executives, production & post company executives and artisans.
2012 marks the eighth year that the SHOOT New Directors Showcase event will be held at the Directors Guild of America (DGA) Theatre on West 57th Street in New York City. Both the daytime Directors/Producers Forum agenda and the New Directors Showcase evening program combine to provide an ideal environment for filmmakers, commercialmakers and production and post executives and artisans involved in all types of content creation to capitalize on new business opportunities, share expertise, meet new project partners, initiate creative collaboration, source new possibilities for work and help define opportunities in an evolving marketplace now clearly spanning advertising and entertainment (and the merging of those two worlds).
Here’s a look at the panels with newly announced speakers:
The Screen Play: Content Creation in a Multi-screen World session will take place from 1:30pm-2:30pm EDT May 17, 2012 as follows:
Screen Play: Content Creation in a Multi-screen World
Panel Overview: New platforms and combinations thereof–as well as different forms of advertising & entertainment content for them–continue to emerge and evolve. How are traditional media and new platforms meshing? What approaches are working to help connect brands with the right audiences? What lessons are we learning about the coming together of art and commerce, advertising and entertainment? As Transmedia, Social Media and diverse forms of Digital Media continue to evolve, this panel offers multifaceted perspectives on that evolution and how the advertising and entertainment content creators are striving to engage consumers.
Panelists:
Conor Brady, chief creative officer, Organic
Layne Braunstein, executive creative director/co-founder, Fake Love
Teddy Lynn, executive VP, director of content, BBDO
Gary Nelson, creative director, SapientNitro
Robert Valdes, head of production, TBWAChiatDay, New York
The In the Directors Chair Interview session will take place from 3:20pm to 4:20pm as follows:
In the Directors Chair” Interview session
Panel Overview: Lee Hirsch, director of “Bully,” will be on stage for a one-on-one interview with SHOOT editor Robert Goldrich. Hirsch will discuss the “Bully” backstory, the feature documentary’s role as an agent for positive social change, his filmmaking career spanning varied disciplines, and what’s next on his career horizon.
Featured Speaker:
Lee Hirsch, director
Some of the additional Forum panels will include:
The Advertising and Entertainment Production Crossover Panel will take place from 11:15am-12:15PM EDT May 17, 2012 as follows:
Advertising & Entertainment Production: The Bar Is Raised
Panel Overview: An agency-produced feature-length documentary, “Escape Fire: The Fight to Rescue American Healthcare,” debuts at this year’s Sundance Film Festival. “Re:Generation: Music Project,” a feature-length film pairing a leading production house with a music-focused entertainment studio–made in association with the Grammys and sponsored by an automobile maker–is selected for the 2012 South By Southwest Film Festival. Another feature documentary, “Waiting For Lightning,” deftly tied into DC Shoes, also premieres at SXSW. Agency-initiated and brand-supported content is starting to make its mark on the festival circuit, underscoring how advertising talent is finding varied places in mainstream entertainment and informational content. We talk to the movers and directors behind these three festival films in a panel exploring the maturation of the coming together of the advertising and entertainment communities. Plus a little perspective on the legal front as to the implications of this maturation as it applies to intellectual property.
Panelists:
Amir Bar-Lev, director, RSA Films
Matthew Heineman, director/producer, Our Time Projects
Rick Kurnit, partner, Frankfurt Kurnit klein & Selz
Jacob Rosenberg, director, Bandito Brothers
Doug Scott, president, OgilvyEntertainment
Production Workflow: Get “Flow-ent” In The Language Of Camera-To-Post Workflow
Cinematographers and post artisans discuss how they dovetail with respect to workflow stemming from the growing prominence of digital cinematography. We’ll hear about some of today’s hottest cameras and production workflows. Plus, we’ll share exciting footage shot with the ARRI Alexa and new Alexa M cameras.
Tiffany Armour-Tejada, Local 600 D.I.T
Craig Leffel, Head of Production, One at Optimus
Additional panelists to be announced:
An additional panel and Forum speakers will be announced in the coming week
Checkout some of Last Years 2011 Panels
The evening SHOOT New Directors Showcase program will consist of the following:
Screening of the 2012 10th Annual New Directors Showcase Reel
See the debut of this years reel consisting of work from the directors/directing teams who made the final cut in this year’s New Directors Search conducted from January-March.
Meet The New Directors Panel
Panel discussion with five of the new directors to learn more about them. Industry pros provide perspective.
The After Party
A SHOOT tradition, we end the day downstairs at the DGA Theatre for cocktails, food and mingling with new directors, ad agency creatives & producers and members of the production community.
SHOOT Directors/Producers Forum & New Directors Showcase Information & Event Registration
Event Registration for the Directors/Producers Forum Daytime Program includes the all-day Forum, lunch & guaranteed seating to the evening New Directors Showcase & After Party.
<a href+"https://www.regonline.com/SHOOT2012springfilmmakersevent"Event Registration
Click here to register. Individual tickets are $70. Groups of three or more receive a 10% discount.
Get a leg up on the future with our daytime Directors/Producers Forum featuring panel discussions that offer insights into where our industry is headed creatively and from a business standpoint. Gain perspectives on and visions of what’s in store so that you and your companies can stay ahead of the curve, continuing to be relevant in an ever changing marketplace.
The 10th annual New Directors Showcase, our evening program, enables you to get a look-see at and meet some of the best up-and-coming directors who based on their initial work show promise to make positive contributions to advertising and/or entertainment in its traditional and hybrid forms. Having your finger on the talent pulse of the business is a perennial must to stay plugged into the present and future of our industry.
SHOOT Directors/Producers Forum & New Directors Showcase Sponsors
“Lead Sponsors” include production companies harvest and ONE at Optimus, and the Directors Guild of America (DGA). Kodak, media & entertainment law firm Frankfurt Kurnit Klein & Selz, and ARRI are “Silver Sponsors” and production company, Moxie Pictures and Film Commission, the Nevada Film Office are “Bronze Sponsors”
Become an Event Sponsor
There’s still time to become a 2012 event sponsor. For information, please contact Roberta Griefer at 203/227-1699, ext 13 or email marketing@shootonline.com.
About SHOOT Magazine
SHOOT® Magazine is the leading publication for commercial and entertainment production. SHOOT covers news and trends including the global paradigm shift toward digital video content creation. SHOOT Magazine is edited for agency & studio creatives & producers, commercial and entertainment production/post industry executives and artisans, and brand marketer production executives. Through its “News” and “ScreenWork” sections, “Columns” and in-depth “Features”, each issue publishes timely news, relevant information and a behind-the-scenes look at the best new work and profiles/interviews with industry news makers. In addition, SHOOT reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising and entertainment motion picture content that consumers view on a screen—a TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who’s doing the most innovative work and what’s coming next. For further information please visit www.SHOOTonline.com®. Follow SHOOT on Twitter.
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