After having received such positive feedback on the October 17, 2014  "Digital Workflow Solutions" Sponsored feature article, SHOOT will again turn its attention to this important subject on January 30, 2015.  The sponsored feature will focus on key areas of Digital Workflow, including Collaboration, Digital Asset Management and Storage.  SHOOT seeks sponsors who are leaders in the field, including hardware and software manufacturers, postproduction and visual effects companies, rental companies, consultants, and cloud based storage & distribution companies.  Included with sponsorship comes a powerful marketing package that complements and brings tremendous added exposure to both the article and the sponsoring companies.  SHOOT Publisher, Roberta Griefer, announced that entertainment technology writer Debra Kaufman who wrote the October feature is returning for this exciting second feature.

With workflow such a crucial component of successful operations for everyone in the entertainment and advertising industries, it's critical for Production, Post and Visual Effects Companies, Movie Studios, TV Networks, Ad Agencies and Brands to choose the right services and toolsets for their needs.  Because SHOOT's audience includes executives and artisans involved in all of these segments of commercial and entertainment production and postproduction, Sponsors have the ideal opportunity to promote their companies, services and products to a great cross-section of potential clients.  The Workflow feature and marketing package created especially for it will enable sponsoring companies to share information about their services, equipment and software solutions persuasively with the production & postproduction creative community. 

The Workflow Feature Article
Participate to show why you are a leader in the field.  An executive (owner, partner, president, CEO, COO, managing director, CTO or other senior executive) from each of the participating companies will be interviewed about about his/her company, services or product offerings and customer base. 
The following information will be seamlessly worked into the feature article...
►  Participant’s name, title, head shot and logo.
►  Primary business and customer base
►  Company description
►  Description of services or products.
►  Example/examples of how services or products have been best deployed by clients.
The telephone interviews will be conducted and feature will be written by Debra Kaufman, a freelance editor in the field of entertainment technology whose articles have been in the New York Times, Los Angeles Times, Wired, Reuters, Bloomberg Business News as well as many leading entertainment industry trade publications.  SHOOT 's Griefer, explained that "The idea behind the sponsored feature is first and foremost to publish an authoritative article that will be informative to our audience while providing sponsors with high-profile digital and print promotion that brings attention to their companies."  SHOOT will heavily promote the feature to bring more exposure to it and will provide sponsors with print and banner advertising to bring extra visibility to each company.  Sponsorship provides sponsors with a strong marketing push at a very reasonable cost.  If purchased separately, the marketing elements that are included in the package would cost more than twice the special package rate. 
SHOOT has timed the Workflow feature so that it will appear in the first issue of 2015 that will be packed with other timely and relevant content.
Here's a look at what else will appear in the January 30th Issue...
►  The Year Ahead, including Production & Post Industry Survey
►  Sundance Film Festival Preview
►  DGA Awards Preview
►  VES (Visual Effects Society) Awards Preview
►  Road to Oscar Feature, Part 12
►  Super Bowl Advertising Preview
►  Columns including, "Hot Locations," "Music Noes," Toolbox," "Chat Room" & more
The Workflow Marketing Package has 7 great Elements...

#1. Participation in the Workflow Sponsored Content Feature

#2 Print Ad in Print Issue (& PDF version) of SHOOT Magazine's 1/30 Issue

Choice of 1/2, 2/3, 3/4 or Full Page 4C Ad.
Click Here for SHOOT Magazine Print Ad sizes & specs.

#3. 300x250 Banner space on for 4 weeks from 1/30-2/29

File formats accepted:  JPEG, GIF, Animated GIF, Flash or HTML5   
Click Here for SHOOTonline Banner Specs.)

#4. 180x150 banner space on two SHOOT>e.dition email newsletters on  1/30 &
2/6 and SHOOT Dailies email newsletter on 1/30 & 2/2

#5.  A PDF of the Workflow sponsored content feature for your promotional use

#6. 25  copies of the January 30th Issue

#7   SHOOT Publicity Wire Release
        SHOOT will create & publish a free publicity release on The SPW for each sponsoring
        company that will have excerpt from the Workflow feature about their company.  The release
        will have link to sponsor's site and to the full Workflow feature.  In addition to being posted on
        the SPW, headline of release will appear in 3 email newsletters (SHOOT>e.dition, Brand
        New[s] and the SHOOT Dailies).  When readers click on headline, they will be linked to your
        release.  Click Here to visit the SHOOT Publicity Wire Home Page on SHOOTonline.

The Workflow Sponsored Content Feature & Marketing Package Cost
The Package Rate includes editorial participation and all promotion outlined above in points #1-7.  If the components of this package were purchased separately, the cost would  be  more than double the package rate.  And, of  course, the editorial exposure is priceless.
Package with 1/2 Page 4C Print Ad: $3,500.
Package with 2/3 Page 4C Print Ad: $4,000.
Package with 3/4 Page 4C Print Ad: $4,500.
Package with Full Page 4C Print Ad:
Distribution: Feature will be distributed to over 100,000 in the following formats...
Subscribers will receive SHOOT Magazine’s January 30th Print Issue. 10,000
Read PDF version of the issue that will be posted on SHOOTonline for readers to view or download.  A live link to your website will be embed in the PDF version of your Ad. 
Unique visitors per month to SHOOTonline. Digital version of feature will go live 1/30.  35,000+
Opt-in subscribers to SHOOT>e.dition email newsletter. Headline and abstract of feature will appear on the 1/30 SHOOT>e.dition.  When readers click, they will be linked to the full feature on SHOOTonline. 
Followers to SHOOT’s Facebook and Twitter pages 5,000+
Opt-in subscribers to Brand New[s] email newsletter.  2/4 Brand New[s] will have Headline and abstract of SHOOT Publicity Wire release for each sponsor with link to feature and to sponsor's site. Release will go live on The SHOOT Publicity Wire on 2/4.
Opt-in subscribers to new SHOOT Dailies email newsletter that launched in late '14. Headline and abstract of feature will appear on 1/30 SHOOT Dailies; when readers click, they will be linked to the full feature on SHOOTonline.

Bonus Distribution of 1/30 Issue:
VES Awards, ADG Awards, DGA Meet the Commercial Nominees Reception and the HPA Technology Retreat.

  TOTAL 103,000
SHOOT's digital and print platforms provide a highly targeted audience of commercial and entertainment production & postproduction decision-makers, including...

>Production/post executives at production/post/VFX/animation/music/sound cos.
Owners, Presidents, Managing Directors, General Managers, Producers, Exec Producers, Heads of Postproduction, etc.

>Artisans involved in commercials, documentaries, feature film, independent film, telvision, video
Independent filmmakers, directors, cinematographers, editors, colorists, compositors, VFX supervisors, VFX artists, animation artists, composers, sound designers, mixers, etc.

>Production/post executives at movie studios, broadcast/cable/online networks
Presidents, VPs, Heads of Production, Heads of Postproduction, production execs, marketing execs.

>Advertising Agency Production & Creative Executives
Presidents, Chief Creative Officers, Heads of Production, Heads of Digital Production, Exec VP, Sr. VP, Vp levels of producers & creative directors, art directotors, business mgrs.

>Production/Brand execs at major brands
CMO, Brand Manager, Production execs.

Important Workflow Feature & Marketing Package Deadlines

January 15 - Confirm Sponsorship
January 19 - Hi Res 300dpi head shot & product shot and Logo in eps format due
January 23 Print Ad PDF file due
January 28- 180x150 banner & 300x250 banners due
See Samples of the October 17, 2014 Digital Workflow Solutions Feature
Sponsored by: Arc 9, ARRI Rental, Company 3, Shotgun and Simian.
Click Here for SHOOT Magazine Print Issue version of feature article.
                    (appeared in 10/17 print issue & PDF version.)
Click Here for SHOOTonline digital version of feature article.
                    (appeared on SHOOTonline & ePubs SHOOT Dailes, SHOOT>e.dition, Brand New[s}
See Samples of the Publicity Releases SHOOT created for each Sponsor:
(appeared on The SHOOT Publicity Wire and all SHOOT ePubs.)
Click Here for ARC 9 release
Click Here for ARRI Rental release
Click Here for Company 3 release
Click Here for Shotgun release
Click Here for Simian release
About SHOOT Magazine / SHOOTonline
SHOOT® Magazine and SHOOTonline® are the leading publication and website for commercial and entertainment production & postproduction; edited for agency, movie & studio creative and production executives, executives at commercial and entertainment production/post companies, TV/Online/Mobile networks, brand marketer production executives, independent filmmakers and artisans including directors, cinematographers, editors, colorists, vfx supervisors/artists/animators, composers, sound designers & mixers. Through its "News" and "ScreenWork" sections, "Columns" and in-depth "Features", SHOOT publishes timely news, relevant information and a behind-the-scenes look at the best new work and profiles/interviews with industry news makers. In addition, SHOOT reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising and entertainment motion picture content that consumers view on a screen---a TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who's doing the most innovative work and what's coming next. For urther information please visit®
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