With the Emmy® Season on the not so distant horizon, SHOOT® will kick off it's season coverage with a special "Road to Emmy" preview feature on May 6th with Part 1 of the annual 16-Part "Road to Emmy" Series on May 13. The "Road to Emmy" Series shines a spotlight on producers, directors, documentarians, cinematographers, editors, production designers, visual effects supervisors, composers and other artisans – each feature explores the backstories, creative challenges and collaborative relationships experienced by notable artisans generating Emmy buzz prior to nominations. Once nominations are announced the remainder of the Series focuses on nominees. Each "Road to Emmy" installment will be published on SHOOTonline.com (50,000+ unique visitors) with links to each article going out in the same day's SHOOT Dailies email newsletter and that Friday's SHOOT>e.dition email newsletter (22,000 opt-in subscribers). Part 5 of the series will also appear in the June/July Print Issue & PDF version and Part 13 will also appear in the August/September Print Issue & PDF version. Emmy nominations coverage will be published on SHOOTonline.com on July 12 and season coverage will conclude with coverage of the Creative Arts Winners (Sept. date TBA), and Primetime Winners coverage (Sept. date TBA).
- Click Here for the 2022 SHOOT Road to Emmy Calendar.
- Click Here to see past SHOOT Road to Emmy series features.
FYC Marketing Opportunities
SHOOT Connects the Industry and has been for more than 60 years…
SHOOT has been connecting artists–ranging from directors to DPs, producers, editors, production designers, composers, sound designers, VFX supervisors and more–with each other as well as industry decision-makers, generating awareness of noteworthy work throughout the entertainment/advertising community, including among the ranks of Emmy voters. Networks place FYC Advertising to tap into SHOOT’s influential readership which looks to us for news and insights spanning business and creative trends, artistic achievements and work deserving of awards consideration.
SHOOT’s digital and print platforms provide the ideal environments in which to promote prior to & during nomination voting that will take place 6/16-6/27 and then prior to & during final round voting that will take place 8/18-8/29. SHOOT Magazine Print (+ bonus PDF Issue with digital distribution) and SHOOTonline/The SHOOT Dailies/The SHOOT>e.dition digital platforms are ideal for bringing attention to your programs and individual nominees. Our audience of production & post industry executives and artisans including Telvision Academy members (SHOOT is extremely strong in the vast majority of peer groups) will be reading SHOOT’s Emmy-related coverage with great interest throughout Emmy Season. Our readership of Above-the-Line and Below-the-Line decision-makers includes production executives, producers, directors, cinematographers, editors, production designers, visual effects & animation executives & artisans, music & sound executives & artisans and many more.
- Click Here for SHOOT Emmy FYC Marketing information.
- Click Here for SHOOT Magazine June/July Issue & Aug/Sept Issue FYC Rates
- Click Here for SHOOT Digital Rates
- Click Here for SHOOT Email Blast Rates
- Click Here for Digital Specs
- Click Here for Print Ad Specs
SHOOT Digital and Print Platforms, include…
SHOOTonline.com
50,000+ unique visitors per month*. 7-day or 30-day runs can start any day. The Ideal cornerstone for FYC Campaigns providing fantastic exposure all season long! In addition to the Road to Emmy Series, there will be all kinds of Emmy-related news and features that will appear on the site and in the SHOOT>e.dition & SHOOT Dailies email newsletters during the season. Because we are a highly targeted site, it is filled with industry-related content of great interest to people you want to reach so they are reading all throughout the site regularly. An authoritative source of information on what's going on in the industry, the people you want to reach are coming to SHOOT — make a splash on SHOOTonline with our regular or expandable banner sizes, banners with video, etc. Contact SHOOT Publisher, Roberta Griefer, for a targeted tailor-made proposal.
- When you purchase a banner it will run on the Home Page and all pages throughout the news, screenwork, and SPW sections of the site – and there are thousands of pages—a key benefit– because while thousands of users enter the site via the Home Page, thousands others enter via links in articles from one of our 3 email newsletters so they are entering the site on all different pages and your banner will be wherever that is!
- Banners will also rotate up and down on pages where there are multiple slots of your size. Sometimes running in two slots on the same page; always while appearing on all different pages at the same time.
- Mobile Friendly! you'll be able to provide additional size banners for mobile at no extra cost so your banners appear perfectly on all mobile devices!
File formats: JPG, GIF, Animated GIF, Flash & HTML5. 3rd party tags accepted. SHOOTonline is DFA and Jetpack certified.
Banner Sizes include regular & expandable:
Billboard 970×250, Large Leaderboard 970×90, Leaderboard 728×90, Side Half Page 300X600, Side Medium Rectangle 300X250, Mid Horizontal 468×60
Additional Options
Wallpaper/Skins: Top (1110×250 + R&L Sides (300x up to 1250), wraps around top & sides
Click Here for examples
Floor (catfisher): 970×90, sits on top of bottom of screen and stays there as readers scroll further & further down
Click Here for video showing how it works
Interstitial: up to 600×500 up to 800×550, opens on black background when first visiting
Click Here for examples
Click Here for For SHOOTonline Banner Specs
The SHOOT>e.dition email newsletter
Published every Friday to 22,000 opt-in subscribers. The SHOOT>e.dition contains headlines/abstracts to all of the content published on SHOOTonline.com since the previous Friday's SHOOT>e.dition.
File formats: JPEG, GIF, Animated Gif; site-served, you may provide tracking tags.
Banner sizes: "Top" 468×60, "Side" 180×150, "Skyscraper" 180×600, "Bottom #1" 468×60, "Bottom #2" 595×250
- 2022 Emmy Season SHOOT>e.dition Schedule:
Phase 1 dates:
April: 4/1, 4/8, 4/15, 4/22, 4/29
May: 5/6, 5/13, 5/20, 5/27
June: 6/3, 6/10, 6/17, 6/24
Phase 2 >e.dition dates:
July: 7/1, 7/8, 7/15, 7/22, 7/29
August: 8/5, 8/12, 8/19, 8/26
See web versions of a small sampling of past SHOOT>e.ditions with FYC banners…
- See web versions of a few SHOOT>e.ditions from last year's Emmy Season:
6/11 (banners for Star Wars, The Mandaloria", "Girls5Eva")
6/18 (banners for "The Falcon And The Snowman")
6/25 (banners for "WandaVision"
8/13 (banners for "Ted Lasso", "Girls5Eva"
8/20 (banners for "Life Below Zero","The Amber Ruffin Show"
8/27 (banners for "City So Real", "Girls5Eva"
The SHOOT Dailies email newsletter
Published daily Monday-Friday to 3,500 opt-in subscribers. Banners run in all 5 newsletters M-F. If already promoting on SHOOTonline.com and The SHOOT>e.dition, this is great add-on for making an added splash.
File formats: JPEG, GIF, Animated Gif; site-served, you may provide tracking tags.
Banner sizes: 728×90, 180×600, 180×150.
See web versions of a small sampling of past SHOOT Dailies with FYC banners…
- M-F Sample: Week of 12/6/21-12/10/21 with banners for "The Velvet Underground"
12/6 12/7 12/8 12/9 12/10 - M-F Sample: Week of 3/7/22-3/11/22 with banners for "The Power of the Dog"
3/7, 3/8, 3/9, 3/10, 3/11
SHOOT Magazine Print Issues (with bonus PDF version & Digital Distribution) A SHOOT Print Ad is much more than a Print Ad…
Put your FYC message into decision-makers' hands of SHOOT Magazine's highly targeted circulation of production & post industry executives & artisans.
When you run a Print Ad, the PDF version runs with live link to your FYC site in the PDF version of the issue that is posted on SHOOTonline.com for 50,000 unique monthly visitors to view/download. We drive traffic to the PDF Issue with banner Ads on the SHOOT>e.dition email newsletter for six weeks after it's published -and- we also email the PDF version to 22,000 subscribers!
SHOOT Magazine Phase 1 June/July Print Issue & PDF Issue with digital distribution
The Issue will have the "Road to Emmy, Part 5" Feature + other Awards Season-related Content
Ad Deadlines
5/27: Final Space Reservations
6/3: Final Ad PDF Files Due Distribution
Issue timed to keep your programs top-of-mind prior to & during nominations voting 6/16-6/27.
6/10: PDF Issue posted on SHOOTonline for 50,000 unique visitors to view/download
6/13: Custom Email Blast Alert emailed to 22,000 subscribers alerting them issue is available
6/13: Print Issue out
Sample Issues & Email Alerts
Click Here to see the June/July 2021 PDF Issue
Click Here to see the email alert sent out about the Issue
Click Here to see the June/July 2020 PDF Issue
Click Here to see the email alert sent out about the Issue
SHOOT Magazine Phase 2 Aug/Sept Print Issue & PDF Issue with digital distribution
The Issue will have the "Road to Emmy, Part 13" Feature + other Awards Season-related Content
Ad Deadlines
7/22: Final Space Reservations
7/29: Final Ad PDF Files Due
Distribution
Issue timed to keep your programs top-of-mind prior to & during final voting 8/18-8/29.
8/5: PDF Issue posted on SHOOTonline for 50,000 unique visitors to view/download
8/8: Custom Email Blast Alert emailed to 22,000 subscribers alerting them issue is available
8/8: Print Issue out
- Click Here to see the August/September 2021 PDF Issue
- Click Here to see the email alert that was sent out about the Issue
- Click Here to see the August/September 2020 PDF Issue
- Click Here to see the email alert that was sent out about the Issue
- Click Here for SHOOT Magazine Print Ad Rates (with bonus PDF version) Cover & premium positions in The Road to Emmy Feature are available!
- Click Here for SHOOT Magazine Ad Sizes/Specs
SHOOT Custom Email Blasts
Sent to our opt-in database of 40,000. Ideal for screening invitations, streaming notices, promoting BTS Videos, and other FYC Messages. To utilize SHOOT's custom email blast service there is a minimum buy requirement of a two-week SHOOTonline.com banner. Custom Email Blasts sell out every Emmy & Academy Season for both Phase 1 & Phase 2 so please book early.
Click Here for Custom Email Blast Rates/specs
- Here are links to online versions of some of the SHOOT custom email blasts sent out during 2021 Emmy Phase 1
Wandavision 6/4/21 City So Real 6/8/21 The Underground Railroad 6/10/21
Bridgerton 6/12/21 The Queen's Gambit 6/14/21 Life Below Zero 6/15/21
The Boys 6/16/21 Small Axe 6/17/21 In Treatment 6/18/21 The Crown 6/21/21
Perry Mason 6/22/21 The Handmaid's Tale 6/24/21 The Me You Can't See 6/26/21 - Here are links to online versions of some of the SHOOT custom email blasts sent out during 2020 Emmy Phase 1
Netflix 6/11 Ozark NatGeo 6/25 Life Below Zero Amazon 6/26 The Boys Netflix 6/29 Hollywood
Amazon 6/30 Homecoming Amazon 7/1 Carnival Row HBO 7/3 I Know This Much Is True
Amazon 7/6 The Marvelous Mrs. Maisel Netflix 7/7 The Crown Amazon 7/8 Hunters
Hulu 7/9 Normal People Amazon Amazon 7/10 The Marvelous Mrs. Maisel NatGeo 7/13 Cosmos
The SHOOT Publicity Wire (The SPW): Post Your TV and Film News, Promos, BTS videos & more
Self-service and easy to use, The SPW reaches entertainment & commercial production and post decision-makers, influencers, executives and artisans, media outlets, journalists, bloggers, researchers, social networkers, search engines, prosumers, fan sites, & other industry stakeholders and influential decision-makers that affect the commercialmaking, filmmaking, cinema, media and television, web and mobile video businesses. Distribution of your SPW Release will include: SHOOTonline Mobile App and SHOOT's opt-in ePubs (SPW Media Alerts, Brand New[s], SHOOT Dailies, SHOOT>e.dition) SHOOTonline.com site placement, archiving and indexing, RSS Feeds, social feeds to Twitter, Facebook, LinkedIn and mobile SMS dynamic feed,and search engine optimization (SEO) for Google, Yahoo, Bing, etc.
Rates: $60. – post a release with full content, up to 8 photos, hot links & video. $20. – post a video release with video, description and credits.
- Click Here for SPW information
- Click Here for For SPW Home Page
- Click Here for SPW categories to post under
SHOOT Print & Digital Advertising Links….
- Click Here for SHOOT Magazine Print Ad Rates (with Bonus PDF version) Click Here for SHOOT Magazine Ad Sizes/Specs. (Bonus: When you place a print Ad, the PDF version runs with live link to FYC site at no extra charge in PDF version of the issue that is posted on our site for readers to view/download.) PDF version is also emailed to The SHOOT>e.dition's 28,000 opt-in subscribers.
- Click Here for Digital Ad Rates for SHOOTonline.com, SHOOT>e.dition, SHOOT Dailies. Click Here for SHOOTonline Banner specs.
- Click Here for Custom email blast Rates/specs
Contact us… for more information on SHOOT FYC Marketing and how we can tailor a program for you please contact SHOOT Publisher, Roberta Griefer, at 203/227-1699, ext 701 or via email.
About SHOOT Magazine / SHOOTonline
SHOOT® Magazine and SHOOTonline® are the leading publication and website for Film, Tv & Commercial Production & Post; edited for agency, movie & studio creative and production executives, executives at commercial and entertainment production/post companies, TV/Online/Mobile networks, brand marketer production executives, independent filmmakers and artisans including directors, cinematographers, editors, colorists, vfx supervisors/artists/animators, composers, sound designers & mixers. Through its "News" and "ScreenWork" sections, "Columns" and in-depth "Features", SHOOT publishes timely news, relevant information and a behind-the-scenes look at the best new work, profiles/interviews with industry news makers, film festival, award shows and industry events. In addition, SHOOT reports on the latest cinematography, post & editing technology and equipment. If the work involves advertising or entertainment motion picture content that consumers view on a screen—a TV screen, Cinema screen, Computer screen, Mobile screen or Game screen, SHOOT is searching out who's doing the most innovative work and what's coming next. For further information please visit www.SHOOTonline.com®
Information from this SHOOT Publicity Wire release may be redistributed in part or in whole by members of the media, bloggers, and cinema, TV, entertainment, film, commercial, online video production and post, celebrity fan sites.
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