Veteran colorist will pursue color work through Filmworkers while continuing as executive producer of his boutique creative studio Big Spoon Industries.
CHICAGO --(SPW)--
Filmworkers today announces that it has reached an agreement with veteran colorist Craig Leffel to represent him for color correction projects in the Midwest. Leffel will continue to serve as executive producer of Big Spoon Industries, the creative production studio he formed last fall, while handling color correction assignments through Filmworkers.
Leffel has been practicing the craft of color correction in Chicago for more than 20 years. He has worked with all of the city’s top advertising agencies for accounts including Coors Lite, American Family Insurance, Kraft, Coca-Cola, the Illinois Board of Tourism, Chicago Blackhawks and many others.
“Craig is a longtime friend and a pillar of the Chicago advertising community,” said Filmworkers president Reid Brody. “We’re very excited to provide him with a venue to service his customers through Filmworkers.”
Leffel’s background includes a 15-year run as senior colorist at Optimus and three years as director of production of its production arm, ONE at Optimus. He also was a partner in the company. He left Optimus last fall to launch Big Spoon Industries, a collective of directors, artists and designers focused on producing work directly for brands, digital agencies, marketing firms and others.
Leffel said that his agreement with Filmworkers allows him to continue to pursue his passion for production and storytelling, while meeting demand for his skill as a colorist. “It’s a great opportunity,” he observed. “I’ve had a long relationship with Reid, and we share a similar respect for color correction. I like the people at Filmworkers and the support they give to their artists. They are a perfect ally.”
“Color correction, for me, is a very iterative process,” he said. “It’s about interpreting the thinking of the creative team and interpreting what was captured on the set, and turning it into something people want to see on screen. In the best scenario, it goes beyond what anyone hoped or imagined.”
Leffel complements a well-rounded color correction staff at Filmworkers that includes senior colorists Michael Mazur and Fred Keller, and colorists Matt Harger and Jeff Altman, who recently located to Chicago from New York.
Filmworkers is located at 232 E. Ohio St. Penthouse, Chicago, IL 60611. For more information, call (312) 664-9333 or visit www.filmworkers.com.
View Craig Leffel’s reel here: http://wdrv.it/1aQtlpY
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