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    PICROW Samples Prime Wardrobe Service for Amazon

    By rpg246Updated:No Comments10588 Views
    PICROW'S short film highlighting Amazon's Prime Wardrobe service.
    LOS ANGELES -- (SPW) --

    Pictures in a Row (PICROW) Studios just completed the first spot introducing Amazon’s new Prime Wardrobe service. The Amazon Prime Wardrobe video demonstrates how the new shopping program works.

    Try Before You Buy
    “The idea is as American as apple pie,” says PICROW founder Peter Lang of Amazon’s beta roll-out of Amazon Prime Wardrobe.“Try before you buy, and the more you buy, the more you save, up to 20 percent off your order. Free pickup for the orders you don’t want,” the voiceover says in the snappy short. Amazon customers will receive their boxes of Prime Wardrobe items at their door, shipped free of charge. Amazon has over one million pieces available from the most popular brands and designers. Customers have seven days to try on clothing and accessories in the comfort of their own homes. “Prime Wardrobe takes advantage of the ultimate fitting room—your room.

    The PICROW Touch
    The shoot consisted of two units working simultaneously. The directors were Benjamin Nussbaum, Joseph Remerowski, and Charles Son, the three collectively known as The Hall. Charles Son also worked as a director of photography with Peter Lang. Producer Sharon Groh oversaw the production staff of thirteen talent and over fifty-five crew, which included many of PICROW’s in-house production staff. PICROW’s staff editor, Gregory Nussbaum, completed the edit and post.

    Peter Lang and PICROW embarked on the Amazon collaboration several years ago, when the studio started producing for the online giant. The relationship has since evolved, making PICROW a go-to production resource, most notably for Jill Soloway’s Emmy-nominated Transparent and I Love Dick, and the acclaimed shows Mozart In The Jungle, Goliath, and Patriot, as well as others.

    About PICROW
    Pictures in a Row (PICROW) Studios is a new hybrid — the combination of a studio, production house, and post facility. Equipped with distinguished directors, digital talent, and both full time development and production staffs, PICROW creates content spanning from film and television to commercials and digital media. The company is headquartered at 736 Seward St., Hollywood, CA 90038. For more information, go to www.picrow.com

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    Steve Fisher
    President
    RPG Los Angeles
    (818) 688-1502
    Contact via email
    SPW Category:New ScreenWork Releases (commercial, film, TV, online, etc)
    Tags:Peter LangAmazon Prime WardrobeThe HallRPG PublicityPICROW



    Creative Trailblazer Javier Campopiano Returns as Executive Jury President For The 2025 NYF Advertising Awards

    Thursday, November 21, 2024
    Javier Campopiano Returns as Executive Jury President for New York Festivals.

    New York Festivals Advertising Awards is thrilled to announce that Javier Campopiano, Global Chief Creative Officer at McCann Worldgroup and McCann will return as the 2025 Executive Jury President. In January, NYF’s Advertising Awards will kick off a spectacular new season, once again spearheaded by industry innovator Javier Campopiano. He will continue to build on the success of last year’s event by pulling together a carefully curated mix of both creative and brand leaders to ensure that a diverse array of viewpoints and perspectives are brought together. Through thoughtful discussions and expert evaluations, this coveted group will establish the benchmark for creative excellence in 2025. “We’re honored to have Javier Campopiano return to lead the 2025 Executive Jury,” said Scott Rose, President, New York Festivals Advertising Awards. “With his seasoned global perspective and mastery in crafting campaigns that push creative boundaries, Javier’s insight will once again inspire a bold standard of excellence within our jury sessions.” Campopiano has built a reputation as an innovative creative, consistently standing out on the global stage. His achievements have garnered international acclaim, including over 200 Cannes Lions, which feature prestigious accolades such as Titanium Lions and Grand Prix. Additionally, he has received top honors at numerous renowned international competitions. Campopiano said, “Serving as Executive Jury President for New York Festivals is its own reward, and I am honored to be taking on this important role again. Together with an incredible group of accomplished industry peers, we will be looking for creativity rooted in human truths that generate... Read More

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