Leading production and post production house Optimus today announced that “Done,” the TV commercial based on the winning script from the Optimus “One Shot” contest, was awarded an Emmy by the Chicago/Midwest chapter of the National Academy of Television Arts & Sciences (NATAS). “Done,” produced by both Optimus EP/Managing Director Gretchen Praeger and ONE at Optimus EP/Managing Director John Noble, won in the “Outstanding Achievement for Announcements/Campaigns – Single Commercial Announcement or Campaign” category. The winner was announced on Saturday, Nov. 7 at the Chicago/Midwest Emmy Awards ceremony at the Park West in Chicago.
“We’re thrilled and honored to be recognized by the Chicago/Midwest chapter of the NATAS, especially for the first annual ‘One Shot’ contest spot,” said Optimus President Tom Duff. “The win is a testament to the top-notch young creative talent in the Chicago community and to the awesome team at Optimus and our in-house production arm, ONE at Optimus, which worked together to produce the spot start-to-finish.”
ONE at Optimus Director Alex Anderson and Optimus Editor Randy Palmer led the team to develop “Done,” which was based on a script written by Chicago creatives Jane Ackerson and Nate DeLeon. The spot was created with the challenge of “capturing the feeling and/or act of being done.” Conspicuously devoid of any product, the script was then executed by an Optimus, whose job is to finish commercials – making them “done.”
The Optimus “One Shot” contest is staged annually in partnership with Optimus’ brand marketing agency, Scott & Victor, LLC. It serves a rallying call to the Chicago advertising community to showcase genuine creativity and generate excitement about Chicago as a creative environment. For more information, or to view “Done,” please visit www.optimus.com.
About Optimus
Optimus is a leading production and post-production house with offices in Chicago and Santa Monica. A true one-stop shop, Optimus offers a full suite of creative services, including production, editing, film transfer, color correction, visual effects and design, audio mixing and finishing. With ONE, the company’s live-action production arm, Optimus offers all production services, from shoot through post, under one roof – a singular, streamlined creative-driven machine. For more information, please visit www.optimus.com and www.oneatoptimus.com.
About Scott & Victor
Scott & Victor, LLC is a strategic creative marketing communications agency based in Chicago. For more than 20 years, Scott & Victor’s leading talent has developed original, memorable and effective ideas built on true market insight for companies such as Turner Classic Movies, McDonald’s, Villiger (a division of Trek), Diageo (Oronoco Rum), Kellogg’s (Pop-Tarts), Coca-Cola, Ball Park Franks, Fila and many more. For more information, please visit www.scottandvictor.com.
