Miami Based Agency Wins Key Assignment as Part of a Regional RFP
Nobox, a leading-edge independent digital and social content agency based in Miami, has won Reebok’s social media account in Latin American markets. The agency bested a handful of prominent rivals in a competitive review for the regional account.
The assignment engages Nobox in full social support for the lifestyle/fitness brand including strategy, content creation, influencer strategy and management, social e-commerce and analytics. The account will be handled in the U.S. and through the agency’s regional presence in Bogota, Mexico City, Panama, and Sao Paulo.
“We are thrilled with this new partnership,” said Jayson Fittipaldi, Founder and Chief Innovation Officer at Nobox. “Reebook is a super fun brand to work with, with tons of history to leverage, plenty of industry swagger and a strong position in the world of fitness “
“Nobox delivered a creative and incredibly insightful pitch,” said Ana Priscilla Herrera – Sports Marketing & PR Senior Manager at Reebok. “They clearly understand our brand and have a firm grasp of what moves the needle for consumers. Their long track record of developing entertaining and engaging social content for brands like Netflix, Marriott and others is impressive. We will be tapping into the agency’s creativity, its deep experience with entertainment and influencer formats, and its strategic marketing capabilities to grow the Reebok footprint in LATAM.”
About Nobox
A next-generation Indie agency, Nobox combines the talents of a unique group of executives, geeks and digital pioneers who create marketing solutions that blend strategic creative with advanced technologies in order to transform the way consumers and brands interact and engage. With headquarters in Miami and satellite offices in Bogota, São Paulo, Mexico City and Kingston, Nobox focuses on digital, social and beyond for global brands, delivering Ideas that Transform. Clients include Netflix, Marriott, Pepsi, Playstation, Concacaf among others.
Visit Nobox @ www.nobox.com
Asian World Film Festival (AWFF) Announces 2024 Film Line-Ups
The Asian World Film Festival (AWFF) announced the festival’s Main Competition and Short Film lineups; select, noteworthy screenings; special program highlights; and centerpiece film. Celebrating its 10th anniversary of showcasing Asian film from around the world, AWFF will take place November 13-21, 2024, at The Culver Theater in Culver City, CA. The nine-day festival will present narrative and documentary motion pictures and short films from 27 countries, including four that premiered at the 2024 Cannes Film Festival. More than 30 of the screenings will feature live Q&As with the filmmakers, talent, and crew. Georges N. Chamchoum, AWFF Executive Director, said, “We are very grateful to the filmmakers around the world supporting this year’s line-up with more than 60 narrative and documentary films. The AWFF continues to open the window to the region of Asia as well to showcase Asian-American talent through our range of programs. I am amazed at the depth and breadth of the work on the AWFF schedule this year.” AWFF Main Competition The Main Competition will exclusively include sixteen motion pictures submitted for the 97th Academy Award® for Best International Feature Film. Snow Leopard trophies will be awarded for Best Film, Best Actor, Best Actress, Special Jury Prize, and Audience Award. The Best Cinematography winner will receive a $45,000 Panavision Camera Package... Read More