New York Festivals International Advertising Awards announced today the addition of Leo Burnett to its 2010 Advertising Agency Network of the Year Award. Originally, the winning entries of Leo Burnett’s agencies, Arc Worldwide and Lapiz were overlooked in the final tally because the name Leo Burnett was not included in their brand names.
James Smyth CEO, New York Festivals International Advertising Awards: “As the global reach of advertising networks continues to expand, a parent company’s brand name is not always included in the names of regional or local ad agencies that are wholly or partly owned by the parent company. New York Festival’s oversight that resulted in the winning work of Arc Worldwide and Lapiz being omitted in the final tally for the Leo Burnett network is regrettable and we apologize for this oversight. Going forward, our entry forms will request the name of the network affiliation during the entering process to eliminate the possibility of this occurring in the future and to ensure all network winners are included in the final tally.”
Young & Rubicam (Y&R) was also named Advertising Agency Network of the Year for their exemplary work at the awards ceremony held last week in Shanghai, and will continue to hold that title. “We congratulate both organizations for their major contributions to the art and effectiveness of advertising,” said Mr. Smyth.
International Awards Group has representation in 84 countries and organizes international advertising and programming competitions for the AME Awards® for Advertising Marketing Effectiveness; Hive Awards® for the Unsung Heroes of the Internet; Midas Awards® for Financial Services Communications; The Global Awards® for Healthcare Communications and the New York Festivals Awards for Advertising, TV, Film and Radio Programming. Entries in each of the international competitions are annually judged online by hundreds of professionals in their respective industries. For more information, go to www.InternationalAwardsGroup.com.
